Simple means knowing what your dog is eating

By explaining why each of these key ingredients has been sourced and chosen by our experts in dog nutrition, we have created a recipe that you can understand.

The result is a simple but 100% complete dry dog food that you know you can trust.

  • Lamb is the no 1 ingredient
  • This lamb and rice dog food is a complete dog food with selected natural ingredients
  • Created by our Purina experts
  • NO added wheat*
  • NO added artificial colourants, flavouring or preservatives
* may contain trace
img overviewimg overview

Key Ingredients of RICH IN LAMB WITH Whole Barley

Composition

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Lamb† (18,5%), Whole barley*† (18%), Dehydrated chicken protein, Oat groats*†, Rice*†, Poultry fat, Digest, Dehydrated lamb protein (2%), Dried spinach (0,5%), Minerals.

*Cereals (51%)
†Natural ingredients

Nutritional additives:

  • Vit. A: 21 000; Vit. D3: 680; Vit. E : 110;

  • Ferrous sulphate monohydrate: 220; Calcium iodate anhydrous: 2.8; Cupric sulphate pentahydrate: 44; Manganous sulphate monohydrate: 105; Zinc sulphate monohydrate: 370 Sodium selenite: 0.26. With antioxidants

Analytical constituent

  • 25.0 %

  • 15.0 %

  • Linoleic acid 2.0 %

  • 7.5 %

  • 3.0 %

Feeding Guide

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See table for recommended daily feeding amounts. These amounts are guidelines only. To help keep your dog in an ideal body condition, adjust according to your dog’s activity level, physical condition and individual needs. Clean, fresh water should be available at all times. To monitor your dog’s health, consult a veterinarian regularly.

Recommended Daily Feeding Amounts

Weight OF DOG Amount to Feed
1-5 kg 40 - 115g
5-10 kg 115 - 180g
10-15 kg 180 - 240g
15-25kg 240 - 335g
25-35kg 335 - 420g
35-45kg 420 - 500g

Plus 35g for every 5kg of body weight over 45kg.

Reviews

9–38 of 78 Reviews  
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  1. 4 out of 5 stars.

    Preferred to start with but now equally preferred

    I have a trial pack of this. I have three Jack Russells. I mixed this in initially with their normal Bakers Complete (which is a separate supplement to their main wet food), and they would pick out these separately from the Bakers before then eating the Bakers. This was the same for a few days, but then they seemed to be eating both mostly equally (with a small bias for the PurinaBeyond). I then tried two separate bowls with PurinaBeyond in one and Bakers in the other. There is still some bias for the PurinaBeyond, but they are eating both. So in summary it is a good product, but personally I would find it difficult justifying a price premium over other Purina brand products.

    0 people found this review helpful. 0 people did not find this review helpful.
  2. 5 out of 5 stars.

    devoured in minutes

    I tried PurinaBeyond simply 9 Lamb with whole Barley and my dog loves it! I began with mixing small amounts in with his normal food to get him used to it as I was concerned he may have got an upset tummy, however this was not a problem and now my dog eats this solely. I love the fact that this product contains only natural ingredients with vitamins and minerals and my dog loves the taste. This is a good quality product and it looks and smells fresh.

    0 people found this review helpful. 0 people did not find this review helpful.
    1. Response from PurinaBeyond UK:

      It's lovely to hear your dog enjoyed his first taste of Purina Beyond and the diet is suiting him. It's great you're confident in the natural and healthy ingredients used in Purina Beyond and we hope your dog continues to enjoy the range in the future.

  3. 5 out of 5 stars.

    Always eaten

    Tried this and Fudge loved it immediately sometimes she can be a little fussy with food but after introducing this I found she was always keen to get to her bowl at feeding time. Also every meal has ended with a clean bowl so I know she is happy with the food. She's always full of energy so I know the ingredients are giving her the nutrition she needs and there's been no issues swapping food. Here's Fudge when the food arrived ...

    0 people found this review helpful. 0 people did not find this review helpful.
    1. Response from PurinaBeyond UK:

      Fudge is gorgeous and she clearly has great taste! It's great that she's so full of energy and the diet us suiting her so well. We hope she continues to enjoy the Purina Beyond in the future. Thanks for sharing your lovely photo and feedback with us.

  4. 5 out of 5 stars.

    PurinaBeyond- Simply9 Lamb with whole barley

    my dog Rosie has been eating this food for a week now . She loves it ! and doesn't stop eating till its all finished. This is a good sign for her as she normally just picks at dry food so it must be very tasty . She seems to have more energy so it shows she is getting good nutrition from the food and it is a natural product so its all good stuff . I will be recommending it to all I know with dogs !

    0 people found this review helpful. 0 people did not find this review helpful.
    1. Response from PurinaBeyond UK:

      It can be so hard to find a diet for our dogs that are a little on the fussy side and we're so pleased you've found Purina Beyond for lovely Rosie to enjoy. It's great you've noticed a difference in Rosie's energy levels and we hope she continues to thrive on Purina Beyond in the future. Thanks for sharing your photo and feedback with us.

  5. 5 out of 5 stars.

    Loved by Lucy!!

    Lucy absolutely loved her Lamb Purina from day 1, & whilst I was fully intending to change her over gradually, for the first couple of days she was looking for that to eat first, so by Day 3, she was completely over to it. As she's a Labrador, & loves her food, then that's quite significant for her, to specifically looking to eat Purina over & above her previous food.

    0 people found this review helpful. 0 people did not find this review helpful.
  6. 5 out of 5 stars.

    Dry food Blaze would choose.

    Blaze is a greedy guts,and very food driven ,We had the chance to try this ,on opening the bag The rich inviting smell was met with a warm wagging of the tail by Blaze, I was worried that this would not go down well with him as he doesn't like Keebles, The food is not brightly coloured Like some of the others,it looked quite bland ,but this didn't put Blaze off,he was straight in there, I normally mix he's food as that the only way he'd normally eat mixers .I gave him a bowl along with fresh water, He enjoyed this without a doubt and on its own. I like the option of dried over fresh as in the summer the flies seem to come and feast on his food ,he's a messy eater and often takes the food out the bowl spit the bits out all over the place, Sometimes when I introduce Blaze to new food the first few days are the trickiest for our nose and his tummy, we had no worries here ,love the fact that it is made using natural ingredients .Blaze would buy this .

    0 people found this review helpful. 0 people did not find this review helpful.
  7. 5 out of 5 stars.

    Dog cant get enough

    This has been the most excited I've seen my dog for food in a long time. We like to try different healthy dry dog foods and she usually isn't too fussed by the food we put out for her. She actively dug under the other dog food we mixed on top of this stuff. Would definitely recommend it.

    0 people found this review helpful. 0 people did not find this review helpful.
  8. 5 out of 5 stars.

    Fab dog food highly recommend this

    I had this as a trial for my dog as he is quite fussy. He absolutely loves it! Even myself and my friends have noticed that it actually smells good too not like other dog foods. My dog has been more active and deems alot brighter than before all thanks to this food!

    0 people found this review helpful. 0 people did not find this review helpful.
  9. 5 out of 5 stars.

    my hounds are nuts for it!

    As a hound owner I was sent this product to review and as the title suggests my dogs love it. Upon arrival the packing of the product looked very classy and simply presented which was good as I always read packing on new products for ingredients ect. I was slightly shocked by the standard of the packing as most Purina products appear more commercial where as this has a comforting farm shop feel. When opening the product the first thing I noticed was the smell. It smelt good (even by human standards). As my Bassett hounds have the second best noses in the dog world they were instantly by my side. The food itself is void of those ridiculous colours you find in some products and comes in simple brown chunks similar to other high end dry foods. The first taste trial was a complete success and they couldn't get enough. Since the first trial there have been no digestion problems to mention and my hounds have been eating it daily. So in conclusion this seems like a very good product which I will be buying plenty of in the future.

    0 people found this review helpful. 0 people did not find this review helpful.
    1. Response from PurinaBeyond UK:

      It's great news your lovely dogs enjoy Purina Beyond so much and it's been suiting their digestive systems. It's great that you're so pleased with both the packaging and the product and we hope your dogs continue to enjoy the Purina Beyond range in the future. Thanks for sharing your photo and feedback with us.

  10. 5 out of 5 stars.

    A winner in our household!

    From the very first mouthful, Radley has really enjoyed the PurinaBeyond lamb with barley. His bowl is emptied in next to no time! As he enjoys this so much, we will be buying this again, and probably try him with the other flavours in this range in future.

    0 people found this review helpful. 0 people did not find this review helpful.
    1. Response from PurinaBeyond UK:

      It sounds like Radley has impeccable taste and we're so pleased to hear how much he enjoys Purina Beyond. We hope he enjoys the rest of the range just as much. Thanks for sharing your photo and feedback with us.

  11. 4 out of 5 stars.

    My doggo enjoyed this!

    Great packaging design- made it seem like it was a healthier product for my dog and was made using more natural ingredients. Also a sturdy bag, so will last well. I have a bichon frise and he is quite picky about the food that he eats. He is not one of these dogs that scoffs anything you put in front of him! Luckily, he enjoyed this one and ate it as a snack in between pouches of wet dog food. The product itself also seemed really crunchy, which I think my dog enjoyed, and it didn't have an overpowering smell, like some dog foods. Overall, I would be willing to buy this again.

    0 people found this review helpful. 0 people did not find this review helpful.
  12. 5 out of 5 stars.

    My 3 dogs loved it

    I try to give my dogs a choice of what to eat, when I bought this home, they loved the smell and couldn't wait for me to weigh out their respective portions. When I gave them their dinners, they weren't interested in each other's they just woofed it down with no pausing. I have 3 dogs all different breeds and different ages 1 1/2, 7 and 9 years old, and all three loved PurinaBeyond - Simply 9. My main problem I have with dried food is tear staining, as I have honey coloured dogs, this is not the case with PurinaBeyond - Simply 9, no tear staining at all, perfect.

    0 people found this review helpful. 0 people did not find this review helpful.
    1. Response from PurinaBeyond UK:

      It's so nice to hear that all three of your dogs enjoyed their first taste of Purina Beyond and you've noticed such a reduction with their tear staining. We hope they will continue to enjoy the Purina Beyond range in the future.

  13. 4 out of 5 stars.

    Surprisingly enjoyable!

    My 11 year old dog is getting fussy in her old age and turns her nose up at dry food generally. The first time I presented her with this, she did just that; Sniffed and walked away. As I had no other food in, I put some out again for her breakfast the following day. She munched her way through it happily. Thought it was down to her being really hungry having not eaten the day before, but I fed it to her nearly every meal last week and she seemed to enjoy it. Twice I mixed it with "wet food" but most days she seemed happy with it dry.

    0 people found this review helpful. 0 people did not find this review helpful.
  14. 5 out of 5 stars.

    Glossy Coat

    No artificial colours in this fab new food. My dog wolfs the bowful in a matter of minutes (which isn't unusual), but he seems to love it. Its fab to find food that combines meat and veg in one, and I know this will be our food of choice for many years to come. He seems to have more energy, yet not be loopy (which he gets with colours in food). One good thing is that he's drinking more water, so I know the food isn't padded out with liquids to make it bigger. More than happy to recommend for anyone looking for a good quality product

    0 people found this review helpful. 0 people did not find this review helpful.
    1. Response from PurinaBeyond UK:

      It's brilliant that your dog enjoyed Purina Beyond and you've noticed a difference in his energy levels. It's great that you're so confident in the natural and healthy ingredients used in the diet and we're so pleased your dog will continue to enjoy the Beyond range in the future. Thanks for recommending and sharing your feedback with us.

  15. 5 out of 5 stars.

    Appealing to my two fussy dogs!

    I was sent a bag of this free from The Insiders to try on my dogs and I'm pleasantly surprised. As soon as they delivery packaging was removed the dogs were keen to sniff the bag.

    Tried both dogs on the food dry and mixed in with their current wet food. One dog ate both options where as the other dog actually preferred the purina beyond on it's own and left the wet food. The purina smelt like actual food smells rather than the horrible dog food smell most give off and happy to report no upset tums from the dogs so agreed with their digestion.

    Would be great to try them on the other flavours as at this time of year it's not very nice leaving wet food out for them in the warm weather so to be able to switch completely to dry would be great and cost effective too!

    0 people found this review helpful. 0 people did not find this review helpful.
  16. 5 out of 5 stars.

    My dog loves this

    Our dog Lottie loved this food she can be fussy with dried food but eats this really quickly with no waste at all. We have aso noticed her poo is much firmer & easier to clear up which is another bonus

    0 people found this review helpful. 0 people did not find this review helpful.
  17. 5 out of 5 stars.

    My dog loved it.

    My dog really enjoyed this food. She loved having her dinner everyday and got really excited. It has made her coat a lot better and she physically looks better. She is nearly 12 so she needs all the goodness we can give her so that she can live a long life and I think this food helps a lot.

    1 person found this review helpful. 0 people did not find this review helpful.
  18. 5 out of 5 stars.

    Very impressed!

    This is my dogs favourite out of all the dried foods she has had. She eats it all straight away and licks the bowl clean! Lamb must be her favourite and the pieces are all equal sized triangles. They are also all the same colour unlike some of the other dried dog foods we have tried. My only criticism is that the bag it comes in isn't very strong. Mine arrived with a big tear in the front of the bag but I always decant the food into an airtight plastic container so it wasn't a major issue.

    0 people found this review helpful. 0 people did not find this review helpful.
  19. 4 out of 5 stars.

    Buddy loved it!

    My dog Buddy was a little unsure at first when we gave him a little bit to try before his normal dinner, but after a quick nibble he soon decided it was delicious, and was happy to have it sprinkled on his regular food at first and then in larger quantities. He seemed very happy while eating it, and it hasn't upset his tummy or anything like that (we normally stick to one brand which we know suits his digestion, so we were a little wary of swapping - but it was fine!)

    0 people found this review helpful. 0 people did not find this review helpful.
  20. 5 out of 5 stars.

    We are fans!

    I have two dogs, a Labrador and a terrier and this food was a hit with them both. They changed over to it with no problems whatsoever, and both got excited for food times and ate every single bit. They certainly enjoyed it more than the food they were having before this. They are happy, they have lots of energy, they are healthy and they have lovely soft shiny coats, so this food seems to be working wonders for them both and I'm so glad we gave it a try.

    0 people found this review helpful. 0 people did not find this review helpful.
    1. Response from PurinaBeyond UK:

      It's so great to hear Purina Beyond is suiting both your dogs so well and that they enjoy it so much. We hope they remain full of beans and looking forward to their Purina Beyond meal time in the future. Thanks for your feedback.

  21. 4 out of 5 stars.

    Bonnie loves it but it is expensive!

    I have just bought a large bag of Purina Beyond to continue to see how Bonnie gets on with it. She is a lab so the small big did not last long! I like the fact that it is so natural and healthy and she likes the taste. I have to water it down as she practically inhales it. The only negative is that it is quite expensive so it will take me longer to see if I notice any differences in her overall health but so far so good and she thinks it is great stuff.

    0 people found this review helpful. 0 people did not find this review helpful.
    1. Response from PurinaBeyond UK:

      It's great that Bonnie enjoys Purina Beyond so much and we're pleased you're happy with the natural ingredients used. We hope Purina Beyond will remain on the menu for Bonnie in the future. Thanks for your feedback.

  22. 5 out of 5 stars.

    Brilliant

    Usually my two boys have wagg beef dry dog food mixed with wet food, if I ever change their dry food brand the usually don't eat it right away. I was so shocked to have put the purina lamb with whole barley in with the usual wet food, as the boys ate it straight away. Every meal time they demolish their food and don't leave a scrap behind. I'm super impressed as it must be really tasty for the dogs to have done this as they can be so fussy eaters.

    0 people found this review helpful. 0 people did not find this review helpful.
  23. 5 out of 5 stars.

    My dog really seemed to enjoy this

    I gave this to my dog to try and he seemed to eat more than he usually would so i guess this means a thumbs up :)

    0 people found this review helpful. 0 people did not find this review helpful.
  24. 5 out of 5 stars.

    Yummy dry food

    Blaze is a greedy guts,and very food driven ,We had the chance to try this ,on opening the bag The rich inviting smell was met with a warm wagging of the tail by Blaze, I was worried that this would not go down well with him as he doesn't like Keebles, The food is not brightly coloured Like some of the others,it looked quite bland ,but this didn't put Blaze off,he was straight in there, I normally mix he's food as that the only way he'd normally eat mixers .I gave him a bowl along with fresh water, He enjoyed this without a doubt and on its own. I like the option of dried over fresh as in the summer the flies seem to come and feast on his food ,he's a messy eater and often takes the food out the bowl spit the bits out all over the place, Sometimes when I introduce Blaze to new food the first few days are the trickiest for our nose and his tummy, we had no worries here ,love the fact that it is made using natural ingredients .Blaze would buy this .

    0 people found this review helpful. 0 people did not find this review helpful.
  25. 5 out of 5 stars.

    Fussy dog loves it

    My 2kg dog wasn't interested in food until I gave her the purina beyond kibble. Being so small she finds it hard to bite through most dry foods, however the beyond kibble is thin and she can chew it successfully. She is really enjoying it which is great after so many half bags of food have been wasted before from different brands

    0 people found this review helpful. 0 people did not find this review helpful.
  26. 5 out of 5 stars.

    Dog loves it!

    My dog isn't a big fan of dry dog food, and I usually have to mix it with some dog meat before he takes any interest in it. With Purina Beyond, he went straight for the bowl, and finished the lot without the need of any dog meat! We have been using it for two weeks now, and no sign of him going off it. Very happy owner and doggy!

    0 people found this review helpful. 0 people did not find this review helpful.
  27. 5 out of 5 stars.

    Purina Beyond - Lamb with Whole Barley

    Trevor (the dog ) trialled PurinaBeyond-lamb and whole barley and he loved it! It has a strong odour and I initially thought he wouldn't like it, especially as I don't usually buy lamb, but to my surprise he wolfed it down. The product has a nice texture and shape and I have noticed that his faeces is firmer than usual.

    0 people found this review helpful. 0 people did not find this review helpful.
  28. 5 out of 5 stars.

    Cant believe the difference in my dogs!

    I bought a number of grain free dry dog foods as my two have very sensitive tummies. Purina Beyond is by far the best. My dogs are healthier, happier, full of energy and my vet is very impressed at their condition and weight. Will definately keep buying this and try the other grain free foods in the range.

    0 people found this review helpful. 0 people did not find this review helpful.
  29. 5 out of 5 stars.

    Good natural food

    I loved this new product, all natural and healthy and even better my dog gobbled up every bite. It seemed to keep him full as well, as he wasn't begging for snacks as much as he normally does! He is a big Labrador/Appenzeller so there is a lot of dig to feed but he was delighted with a bowl of this!

    0 people found this review helpful. 0 people did not find this review helpful.
    1. Response from PurinaBeyond UK:

      It's great to hear your dog enjoyed their first taste of Purina Beyond and that it keeps him satisfied. We hope he'll continue to enjoy the Purina Beyond in the future. Thanks for your feedback.

  30. 5 out of 5 stars.

    Its all gone!

    I bought this for my dog, Sheena, she is quite a fussy eater and usually eats wet food, but she loved this. She ate it all without leaving any in her bowl as she usually does. I will definitely be buying it from now on. Its also great to know that she is having a healthy balanced meal.

    0 people found this review helpful. 0 people did not find this review helpful.
9–38 of 78 Reviews  
Simply 9 Lamb with Whole Barley is rated 4.8 out of 5 by 75.
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