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Pro Plan® Dry Cat Food

PRO PLAN® Kitten Allergen Reducing LIVECLEAR® Turkey Dry Cat Food

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Available sizes:
1.4kg
  • Our packs are changing gradually, please be aware you may see a mixture of the old and new designs during this transition period.
  • Reduces allergens on cat hair from 3 weeks of feeding*.
  • Helps support a healthy immune system thanks to high protein levels and vitamins C and E.
  • Proven to help promote digestive health thanks to natural prebiotics.
  • Contains DHA to help support healthy vision and brain development.
Product overview

Features

  • Reduces allergens on cat hair from 3 weeks of feeding*.
  • Helps support a healthy immune system thanks to high protein levels and vitamins C and E.
  • Proven to help promote digestive health thanks to natural prebiotics.
  • Contains DHA to help support healthy vision and brain development.
  • High quality Turkey n°1 ingredient.

Discover PRO PLAN LIVECLEAR - the 1st cat-allergen reducing food offering cat owners a safe, effective and feline-friendly approach to reducing their explosure to allergens - whilst keeping cats in their homes and on their laps.

HOW LIVECLEAR WORKS: all cats produce a common allergen called Fel d1 in their saliva. When cats eat LIVECLEAR, a specific protein sourced from eggs binds to the Fel d1 and safely neutralises it in the cat’s mouth. And when fed daily, LIVECLEAR reduces the allergens on cat hair by an average of 47%, starting from 3 weeks*. With continuous feeding, you are providing excellent nutrition for your cat plus maintaining the extraordinary benefit of reducing allergens on cat hair.

PRO PLAN LIVECLEAR KITTEN offers an outstanding complete and great-tasting nutrition for the long-term health of your kitten as it helps support a healthy immune system, healthy vision and brain development and proven to help promote digestive health thanks to natural prebiotics.

Discover a difference LIVECLEAR could make to your allergen management routine - to get you and your cat closer.

* Satyaraj Eet al, Immunity Inflammation and Disease2197(2):68-73.

All PRO PLAN® products are formulated to make the most of high-quality ingredients, delivering efficient nutrient absorption and targeted benefits at every stage of life. In fact, we are so sure your pet will love it, that we are offering the chance to try PRO PLAN® risk free, with 100% money back guarantee*.

Terms and conditions apply, see https://www.purina.co.uk/brands/proplan/money-back-guarantee for more details.

Ingredients & nutrition

Ingredients

Turkey (16%)
Rice
Dried turkey protein
Soya protein powder
Pea protein
Pork fat
Corn protein meal
Corn starch
Dried chicory root (2%)
Minerals
Dried egg
Digest
Egg yolk powder
Fish oil
Yeast

Calories

4249 kcal/kg

Nutrition & Analytical Constituents

Protein: 40.0%
Fat content: 20.0%
Crude ash: 7.5%
Crude fibres: 1.5%
DHA: 0.05%.

Nutritional additives

IU/kg:
Vit A: 36,800;
Vit D3: 1,200;
Vit E: 670.

mg/kg:
Vit C: 140;
Iron (II) sulphate monohydrate (Fe: 90);
Calcium iodate anhydrous (I: 2.3);
Copper (II) sulphate pentahydrate (Cu: 14);
Manganous sulphate monohydrate (Mn: 43);
Zinc sulphate monohydrate (Zn: 140);
Sodium selenite (Se: 0.13).
Antioxidants.

Feeding guide

Recommended daily amount (g/day)

Cat Age: 4 weeks, Total daily amount: 30g
Cat Age: 12 weeks, Total daily amount: 55g
Cat Age: 26 weeks, Total daily amount: 65g
Cat Age: 52 weeks, Total daily amount: 70g

We recommend introducing LIVECLEAR to your cat's diet gradually by mixing their old food with new over the period of 7 to 10 days to avoid dietary upsets. For sustained benefits, feed daily and store in a cool, dry place. If you stop feeding LIVECLEAR, the allergen-reduction effect will stop. Amounts in the table show total daily requirement which needs to be served as 2-3 separate meals.

While LIVECLEAR should remain as primary diet, supplementing with occasional wet food or a treat is acceptable.
Clean, fresh water should always be available. LIVECLEAR is not intended to replace other allergen-reduction strategies but to offer a meaningful extra measure that can help reduce the allergen burden in cat households.

Reviews

4.8
26 reviews

Rating snapshot

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Average customer ratings

Overall
  • Product Benefit
  • 4.6
  • Product Quality
  • 5
  • Pro Plan range offers targetted health benefits to support pet's long-term health
  • 4.9
"cat loves them"
5/5

I have just finished 3 weeks of these biscuits and my cat loves them, he had the standard purina proplan food but had a reaction when eating them. this food has not triggered his eye watering and i'm seeing a difference in my allergy around him, i will be continuing this food for him as he has just hit 1 so will be on the adult version. Due to been on furlough and constantly been around him im seeing a bigger impact the food has had then been in the usual work routine. if anyone is thinking about trying this food yes its expensive but this is a massive breakthrough and if you get the same effects its worth every penny

Sam92 |
hull |
June 2020
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  • Product Benefit
  • Product Quality
  • Pro Plan range offers targetted health benefits to support pet's long-term health
"A lifesaver for those sensitive to cat allergens"
5/5

I was chosen to participate in The Insiders campaign for Purina Pro Plan Liveclear as I have a 4 month old kitten.
My kitten so far loves the taste of Liveclear and is happy as can be only on this dry food. He always eats it all and his coat is glossy and he looks healthy!
Plus, unlike other dry cat food, this one does not leave an odour.
I used to sneeze a lot and get a runny nose whenever I would be around him, but now, he is on his 4th week of eating it and I no longer have to reach for the tissues!
I was sceptical about the product's claims at first, but can vouch for it being effective for those sensitive to cat allergens and will continue to buy it.

Ed81 |
London |
June 2020
Was this review helpful?
  • Product Benefit
  • Product Quality
  • Pro Plan range offers targetted health benefits to support pet's long-term health
Buy Now
PRO PLAN® Kitten Allergen Reducing LIVECLEAR® Turkey Dry Cat Food
PRO PLAN® Kitten Allergen Reducing LIVECLEAR® Turkey Dry Cat Food