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Your Pet, Our Passion.
Pro Plan® Dry Cat Food

PRO PLAN® Adult 7+ Allergen Reducing Sterilised LIVECLEAR® Turkey Dry Cat Food

From
Available sizes:
2.8kg
  • Our packs are changing gradually, please be aware you may see a mixture of the old and new designs during this transition period.
  • Reduces allergens on cat hair from 3 weeks of feeding*.
  • Helps support key vital functions (immune, renal, digestion) for a longer, healthier life thanks to a proprietary combination of prebiotics, anti-oxidants, omega 3 and 6 fatty acids.
  • Helps maintain urinary health in neutered cats thanks to balanced levels of minerals.
  • Helps maintain an ideal body weight thanks to high protein levels, added fibre and low carbohydrate levels.
Product overview

Features

  • Reduces allergens on cat hair from 3 weeks of feeding*.
  • Helps support key vital functions (immune, renal, digestion) for a longer, healthier life thanks to a proprietary combination of prebiotics, anti-oxidants, omega 3 and 6 fatty acids.
  • Helps maintain urinary health in neutered cats thanks to balanced levels of minerals.
  • Helps maintain an ideal body weight thanks to high protein levels, added fibre and low carbohydrate levels.
  • High quality Turkey n°1 ingredient.

Discover PRO PLAN LIVECLEAR - the 1st cat-allergen reducing food offering cat owners a safe, effective and feline-friendly approach to reducing their explosure to allergens - whilst keeping cats in their homes and on their laps.

HOW LIVECLEAR WORKS: all cats produce a common allergen called Fel d1 in their saliva. When cats eat LIVECLEAR, a specific protein sourced from eggs binds to the Fel d1 and safely neutralises it in the cat’s mouth. And when fed daily, LIVECLEAR reduces the allergens on cat hair by an average of 47%, starting from 3 weeks*. With continuous feeding, you are providing excellent nutrition for your cat plus maintaining the extraordinary benefit of reducing allergens on cat hair.

PRO PLAN LIVECLEAR Sterilised Adult 7+ offers an outstanding complete and great-tasting nutrition for the long-term health of your mature cat as it helps support their vital functions (immune, renal, digestion) for a longer, healthier life.

Discover a difference LIVECLEAR could make to your allergen management routine - to get you and your cat closer.

* Satyaraj Eet al, Immunity Inflammation and Disease2197(2):68-73

All PRO PLAN® products are formulated to make the most of high-quality ingredients, delivering efficient nutrient absorption and targeted benefits at every stage of life. In fact, we are so sure your pet will love it, that we are offering the chance to try PRO PLAN® risk free, with 100% money back guarantee*.

Terms and conditions apply, see https://www.purina.co.uk/brands/proplan/money-back-guarantee for more details.

Ingredients & nutrition

Ingredients

Turkey (14%)
Dried poultry protein
Corn protein meal
Rice
Soya meal
Wheat gluten
Wheat
Pork fat
Corn starch
Dried egg
Wheat middling
Chicory (2%)
Minerals
Soybean oil
Cellulose
Fish oil
Digest
Egg yolk powder
Yeast

Calories

3918 kcal/kg

Nutrition & Analytical Constituents

Protein: 40.0%
Fat content: 15.0%
Crude ash: 6.5%
Crude fibre: 3.0%
Omega 3 fatty acids: 0.5%
Omega 6 fatty acids: 3.1%.

Nutritional additives

IU/kg:
Vit A: 33,000;
Vit D3: 1,000;
Vit E : 1,440.

mg/kg :
Vit C: 140;
Iron (II) sulphate monohydrate (Fe: 75);
Calcium iodate anhydrous (I: 1.9);
Copper (II) sulphate pentahydrate (Cu:11);
Manganous sulphate monohydrate (Mn:35);
Zinc sulphate monohydrate (Zn:120);
Sodium selenite (Se:0.11).
Antioxidants.

Feeding guide

Recommended daily amount (g/day)

Cat Weight: 3kg, Total daily amount 7 to 11 yrs: 40g
Cat Weight: 5kg, Total daily amount 7 to 11 yrs: 65g
Cat Weight: 7kg, Total daily amount 7 to 11 yrs: 90g

Cat Weight: 3kg, Total daily amount from 12 yrs: 45g
Cat Weight: 5kg, Total daily amount from 12 yrs: 75g
Cat Weight: 7kg, Total daily amount from 12 yrs: 105g

We recommend introducing LIVECLEAR to your cat's diet gradually by mixing their old food with new over the period of 7 to 10 days to avoid dietary upsets. For sustained benefits, feed daily and store in a cool, dry place. If you stop feeding LIVECLEAR, the allergen-reduction effect will stop. Amounts in the table show total daily requirement which needs to be served as 2-3 separate meals.

While LIVECLEAR should remain as primary diet, supplementing with occasional wet food or a treat is acceptable. Clean, fresh water should always be available.  LIVECLEAR is not intended to replace other allergen-reduction strategies but to offer a meaningful extra measure that can help reduce the allergen burden in cat households. 

Reviews

4.6
39 reviews

Rating snapshot

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Average customer ratings

Overall
  • Product Benefit
  • 4.7
  • Product Quality
  • 4.9166666666667
  • Pro Plan range offers targetted health benefits to support pet's long-term health
  • 4.75
"Best cat food"
5/5

My cats loved this dry food, every bowl was completely empty and they are very picky with dry food. I also have a cat allergy but after trying this dry cat food for 3 weeks I 100% noticed the difference. Definitely going to buy more. Highly recommend the purina pro plan live clear range if you suffer from cat allergies.

xKerri93x |
August 2023
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"Thumbs up from Mr Chonk"
3/5

So I thought I must try this because as much as I adore my Charlie cat I am allergic to him so the thought of feeding him food that is good for him but will have benefits for me too sounds amazing! Charlie generally prefers wet food and considers dry food as his last resort. However he absolutely loves this stuff. Normally if I put dry food down it lasts all day. Charlie polishes off his Live Clear in minutes! In fact I would go as far as to say that he prefers it to his normal wet food!! Charlie is a British blue and naturally a bit of a chonk. I have not noticed any difference in his health - he still looks super gorgeous. However my vet thinks dry food is bad for him and more likely to cause him weight gain. This seems at odds with what Purina are saying but I suppose I must trust my vet more than a manufacturer. Other than him loving this food I think his poo might be a bit less smelly but my eyes still stream like mad when I stroke him so not sure it does what it says it does but he has only been eating it for 3 weeks. He has also had much more hairballs than normal

fraggle69 |
Bedford |
August 2023
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"Cats loved it"
4/5

My boys switched to this quite quickly and had no upset tummy. I find I'm not sneezing so much also so that's definitely an added bonus, i'm still going to stick to their original wet food but for biscuits I'd definitely recommend

spiceyhawkeye |
Hamilton |
August 2023
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"Pleases the fussiest of eaters!"
5/5

My cat is very fussy and tends to only eat wet food, but as soon as I opened the bag she dived in and now prefers this over the wet! Her bowel habits have improved (they smelt so bad before) and she seems much more playful and alert. Even my older cat who just has soup based cat food loves it as the small kibble size makes it easier for her to eat.

oddball553 |
London |
August 2023
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