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Pro Plan® Dry Cat Food

PRO PLAN® Kitten Allergen Reducing LIVECLEAR® Turkey Dry Cat Food

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Available sizes:
1.4kg
  • Reduces allergens on cat hair from 3 weeks of feeding*.
  • Helps support a healthy immune system thanks to high protein levels and vitamins C and E.
  • Proven to help promote digestive health thanks to natural prebiotics.
  • Contains DHA to help support healthy vision and brain development.
Product overview

Features

  • Reduces allergens on cat hair from 3 weeks of feeding*.
  • Helps support a healthy immune system thanks to high protein levels and vitamins C and E.
  • Proven to help promote digestive health thanks to natural prebiotics.
  • Contains DHA to help support healthy vision and brain development.
  • High quality Turkey n°1 ingredient.

Discover PRO PLAN LIVECLEAR - the 1st cat-allergen reducing food offering cat owners a safe, effective and feline-friendly approach to reducing their explosure to allergens - whilst keeping cats in their homes and on their laps.

HOW LIVECLEAR WORKS: all cats produce a common allergen called Fel d1 in their saliva. When cats eat LIVECLEAR, a specific protein sourced from eggs binds to the Fel d1 and safely neutralises it in the cat’s mouth. And when fed daily, LIVECLEAR reduces the allergens on cat hair by an average of 47%, starting from 3 weeks*. With continuous feeding, you are providing excellent nutrition for your cat plus maintaining the extraordinary benefit of reducing allergens on cat hair.

PRO PLAN LIVECLEAR KITTEN offers an outstanding complete and great-tasting nutrition for the long-term health of your kitten as it helps support a healthy immune system, healthy vision and brain development and proven to help promote digestive health thanks to natural prebiotics.

Discover a difference LIVECLEAR could make to your allergen management routine - to get you and your cat closer.

* Satyaraj Eet al, Immunity Inflammation and Disease2197(2):68-73.

All PRO PLAN® products are formulated to make the most of high-quality ingredients, delivering efficient nutrient absorption and targeted benefits at every stage of life. In fact, we are so sure your pet will love it, that we are offering the chance to try PRO PLAN® risk free, with 100% money back guarantee*.

Terms and conditions apply, see https://www.purina.co.uk/brands/proplan/money-back-guarantee for more details.

Ingredients & nutrition

Ingredients

Turkey (16%)
Rice
Dried turkey protein
Soya protein powder
Pea protein
Pork fat
Corn protein meal
Corn starch
Dried chicory root (2%)
Minerals
Dried egg
Digest
Egg yolk powder
Fish oil
Yeast

Calories

4249 kcal/kg

Nutrition & Analytical Constituents

Protein: 40.0%
Fat content: 20.0%
Crude ash: 7.5%
Crude fibres: 1.5%
DHA: 0.05%.

Nutritional additives

IU/kg:
Vit A: 35 500;
Vit D3: 1 000;
Vit E: 670.

mg/kg:
Vit C: 140;
3b103 (Fe: 150);
3b202 (I: 2.4);
3b405 (Cu: 16);
3b503 (Mn: 58);
3b605 (Zn: 140);
3b801 (Se: 0.17).

Antioxidants.

Calories

423kcal per 100g

Feeding guide

Did you know that we can offer you a more accurate feeding recommendation based on your cat's size and weight? Scroll down, click start and get personalised advice on how much to feed.

Recommended daily amount (g/day)

Cat Age: 4 weeks, Total daily amount: 30g
Cat Age: 12 weeks, Total daily amount: 55g
Cat Age: 26 weeks, Total daily amount: 65g
Cat Age: 52 weeks, Total daily amount: 70g

We recommend introducing LIVECLEAR to your cat's diet gradually by mixing their old food with new over the period of 7 to 10 days to avoid dietary upsets. For sustained benefits, feed daily and store in a cool, dry place. If you stop feeding LIVECLEAR, the allergen-reduction effect will stop. Amounts in the table show total daily requirement which needs to be served as 2-3 separate meals.

While LIVECLEAR should remain as primary diet, supplementing with occasional wet food or a treat is acceptable.
Clean, fresh water should always be available. LIVECLEAR is not intended to replace other allergen-reduction strategies but to offer a meaningful extra measure that can help reduce the allergen burden in cat households.

Reviews

4.8
24 reviews

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Average customer ratings

Overall
  • Product Benefit
  • 5
  • Product Quality
  • 5
  • Pro Plan range offers targetted health benefits to support pet's long-term health
  • 5
By far the best product
5/5

I was very excited about trying this product, I had read some good reviews, but wasn't certain as to just how good the product actually was, well what can I say, using it definitely exceeded my expectations, I absolutely love this product and so do my cats, the small size makes it easy for them to eat and it doesn't give off a nasty odour, they always beg me for more and get so excited when they hear the crinkling of the bag and they know this yummy food is coming. The package design is extremely attractive, it doesn't hurt your eyes when you look at it, and the fact you can reseal, makes it ideal and saves any spills or wasted food. I will definitely recommend to anyone that has a cat, as animal lovers we all want the best for our pets, and I promise that this product will certainly not disappoint you.

TheCordellfamily1 |
Widnes |
May 2021
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  • Product Benefit
  • Pro Plan range offers targetted health benefits to support pet's long-term health
Major cat allergy sufferer
5/5

I've suffered with a cat allergy since I was born. I have a severe allergy to anything with fur, but my daughters have always wanted a cat. We decided to get one and try this product, without any expectations of it actually working. They have been on it for a few days, and although I haven't noticed a major difference, I have noticed a slight improvement in my allergies. The turkey flavouring of this product has been a successful hit with our kittens. They have been eating more of this kitten food than the one we used to buy from pets at home for them. I shall be continuing them on this product and am looking forward to seeing whether it clears the allergens significantly enough that I can come off the antihistamines and co-exist comfortably with them, and not be a sniffling weirdo with them all the time.

WildlingsMumma |
Brighton |
May 2021
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  • Product Benefit
  • Pro Plan range offers targetted health benefits to support pet's long-term health
can finally cuddle my kitten
5/5

We have been testing it out for the past 3 weeks I love how small the biscuits are and my kitten loves it there is never any left over she only has to hear the bag an she's straight there waiting. The most important thing is I cant believe how much better my allergies are. I would sneeze an have an itchy throat every time I was close to her. After the 3 week this decreased all together. I now am able to cuddle my kitten an play with her. I honestly can believe it We are definitely going to carry on buying this product an have been recommending it to everyone. If you have allergies please give this product ago. It's really worked for me.

Blossom00 |
derbyshire |
June 2020
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  • Product Benefit
  • Product Quality
  • Pro Plan range offers targetted health benefits to support pet's long-term health
A lifesaver for those sensitive to cat allergens
5/5

I was chosen to participate in The Insiders campaign for Purina Pro Plan Liveclear as I have a 4 month old kitten.
My kitten so far loves the taste of Liveclear and is happy as can be only on this dry food. He always eats it all and his coat is glossy and he looks healthy!
Plus, unlike other dry cat food, this one does not leave an odour.
I used to sneeze a lot and get a runny nose whenever I would be around him, but now, he is on his 4th week of eating it and I no longer have to reach for the tissues!
I was sceptical about the product's claims at first, but can vouch for it being effective for those sensitive to cat allergens and will continue to buy it.

Ed81 |
London |
June 2020
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  • Product Benefit
  • Product Quality
  • Pro Plan range offers targetted health benefits to support pet's long-term health
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