- Turkey is #1 ingredient
- No added artificial colours, flavours or preservatives
- Made with selected natural ingredients*
- With a natural prebiotic proven to help support digestive health
- Dual shape and size kibbles
- Made in the UK
Features
- Turkey is #1 ingredient
- No added artificial colours, flavours or preservatives
- Made with selected natural ingredients*
- With a natural prebiotic proven to help support digestive health
- Dual shape and size kibbles
- Made in the UK
- Tailored nutritoin for growing puppies
- Also suitable for gestation and lactation and for adult toy dogs
- Healthy natural defences with antioxidants to help support natural defences
- Brain & vision development with DHA that is essential for growing puppies
- Healthy teeth and bones with essential minerals and vitamins to help support bone growth
BETA: Free the Real Dog Inside
Sniffing, chasing, and exploring – everything is new for your puppy and growing up is hard work! That’s why our PURINA BETA tailored nutrition for puppies includes antioxidants to help support natural defences, and DHA that’s essential for growing puppies. It is also specially formulated with selected natural ingredients* and a natural prebiotic to help support digestive health, to help make sure your puppy is ready to explore the world every day. And we do all this without including any added artificial colours, flavours or preservatives.
Ingredients
Turkey meal (20%)
Wheat*
Corn*
Animal fats
Soya meal
Lamb meal (7%)
Rice*
Wheat middlings*
Dried beet pulp
Digest
Dried chicory root*1 (1%)
Minerals
Fish oil
Dried carrot* (0.07%)
Dried spinach* (0.07%)
Dried parsley* (0.07%)
*Natural ingredients
1natural prebiotic
Nutrition & Analytical Constituents
Protein: 28.0%
Fat content: 14.0%
Crude ash: 7.5%
Crude fibre: 2.5%
DHA: 0.05%
Nutritional additives
IU/kg:
Vit. A: 20000
Vit. D3: 1100
Vit E: 95
mg/kg:
Iron (II) sulphate monohydrate: (Fe: 83)
Calcium iodate anhydrous: (I: 2.0)
Copper (II) sulphate pentahydrate: (Cu: 9.2)
Manganous sulphate monohydrate: (Mn: 6.2)
Zinc sulphate monohydrate: (Zn: 110)
Sodium selenite: (Se: 0.20)
Antioxidants
Calories
375kcal per 100g
Did you know that we can offer you a more accurate feeding recommendation based on your dog's size and weight? Scroll down, click start and get personalised advice on how much to feed.
Daily feeding amounts for puppies (grams per day)
| Puppies Age in months | 1.5 | 3 | 5 | 8 | 12 |
|---|---|---|---|---|---|
| Grown ADULT body weight (expected kg) | (grams /day) | ||||
| 5 | 85 | 135 | 145 | 120 | 120 |
| 6 | 90 | 145 | 160 | 135 | 135 |
| 8 | 95 | 160 | 180 | 155 | 155 |
| 10 | 110 | 190 | 220 | 190 | 190 |
| 12 | 115 | 200 | 240 | 215 | 200 |
| 14 | 125 | 215 | 265 | 245 | 215 |
| 16 | 145 | 225 | 325 | 310 | 255 |
| 18 | 145 | 265 | 340 | 330 | 270 |
| 20 | 155 | 290 | 375 | 365 | 300 |
| 22 | 155 | 295 | 385 | 380 | 310 |
| 24 | 155 | 300 | 395 | 395 | 325 |
| 25 | 160 | 320 | 410 | 425 | 350 |
Feed puppies less than 3 months of age 3 to 4 daily feedings of moistened food.
After 3 months of age, gradually reduce moistening and feed 3 times per day.
From 6-12 months, provide 2 daily feedings. Each puppy is different, depending on his activity level and body condition, food amount may need to be adjusted. For more details please check the brand website.
Feeding during gestation and lactation: During the last 3 to 4 weeks of pregnancy and while nursing, food allowances should be increased 1.5 to 2 fold maintenance levels.
After weaning, the mother’s food should be adjusted to maintain her at an ideal body condition.
For adult toy dogs feed daily 35g for a 1 kg dog, 75g for 3kg dog and 110g for a 5 kg dog.
Clean, fresh water should be available at all times. To monitor your dog’s health, consult a veterinary surgeon regularly.
Introduce BETA gradually over 7 days.
Reviews
Purina strives to create a food that your dog will choose instinctively. And that's how it happened. My Powder Puff ate everything but no dog food. Thank you Purina for this product, now my puppy has a balanced diet and I don't worry about his health.
My little frenchie absolutely loves this food she doesn't eat it all in one go and it has been great on her stomach it hasn't upset her once she is looking great aswell will be buying all the time now
I have slowly changed my puppy to this food and she loves it. As we did it as a replacement for her old food we slowly introduced her to this so she didn’t get an upset stomach. Once she was fully changed she cleared her bowl every time. Meal time turned fun with excitement and the second she started eating she didn’t stop until she finished the bowl full. The size of the kibble is perfect for her as it’s small so easier to eat and digest. The bag size is a great size for a puppy as they don’t eat large amounts.
I love that it has added prebiotics to help the digestive system.
I highly recommend this and most definitely will keep buying my puppies favourite now.
My puppy is a spoilt boy, but with some extras topping he finished his food, which is really good. I’d say achievement, so I’m pleased with it. The size of the kibble is just right for us!