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Your Pet, Our Passion.
Pro Plan® Dry Dog Food

PRO PLAN® Medium Puppy Healthy Start Chicken Dry Dog Food

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Available sizes:
3kg
12kg
  • Our packs are changing gradually, please be aware you may see a mixture of the old and new designs during this transition period
  • Chicken as No1 ingredient & High protein
  • Colostrum to help support natural defences
  • Helps promote healthy growth and long-term health
  • Helps supports healthy joints
  • Science based nutrition with no added colourants
  • Formulated for total dental care
Product overview

Features

  • Chicken as No1 ingredient & High protein    
  • Colostrum to help support natural defences    
  • Helps promote healthy growth and long-term health    
  • Helps supports healthy joints    
  • Science based nutrition with no added colourants    
  • Formulated for total dental care

Give your puppy the nutritional building blocks he needs for healthy growth and development with Purina PRO PLAN Healthy Start. Each high quality dry food features outstanding nutrition specifically designed for puppies and high quality chicken pieces as the #1 ingredient.

Purina PRO PLAN® Healthy Start PUPPY products contain colostrum, which helps support puppies' immune response up to 50% more. Colostrum also helps to optimise the balance of the gut microflora, helping minimise the incidence of loose stools that is so common during puppyhood.
Purina PRO PLAN® Healthy Start contains adjusted protein and fat levels to promote healthy growth and long-term health, as well as nutrients that support healthy joints.

Purina PRO PLAN Healthy Start MEDIUM PUPPY is suitable for medium breed puppies (10-25 kg adult weight). This dry puppy food contains vitamin D, minerals and specific levels of omega-3 (0.3%) to help support healthy teeth and gums. It is rich in high quality chicken and provides optimal nutrition for your medium puppy's growth up to 12-15 months of age, when they become fully grown.

Discover the benefits HEALTHY START products can make to your puppy's health and wellbeing. 
Also suitable for gestating / lactating bitches.
If you want to give your dog some variety, explore the different flavours of PRO PLAN recipes with added benefits - for example, Lamb in Sensitive Digestion or Salmon in Sensitive Skin products. 
 

All PRO PLAN® products are formulated to make the most of high-quality ingredients, delivering efficient nutrient absorption and targeted benefits at every stage of life. In fact, we are so sure your pet will love it, that we are offering the chance to try PRO PLAN® risk free, with 100% money back guarantee*.

Terms and conditions apply, see https://www.purina.co.uk/brands/proplan/money-back-guarantee for more details.

Ingredients & nutrition

Ingredients

High quality chicken (including back and chest) (20%)
Dried poultry protein
Wheat
Soya meal
Animal fats
Rice (8%)
Corn
Digest
Dried beet pulp
Corn protein meal
Minerals
Fish oil
Dried egg
Dried colostrum (0.1%)

Calories

405kcal/100g

Nutrition & Analytical Constituents

Protein: 30.0%
Fat: 19.0%
Crude Ash: 7.5%
Crude fibre: 2.0%

Nutritional additives

IU/kg:
Vit A: 29000
Vit D3: 940
Vit E: 200

mg/kg:
Vit C: 120
Iron (II) sulphate monohydrate: (Fe: 120)
Calcium iodate anhydrous: (I: 1.9)
Copper (II) sulphate pentahydrate: (Cu: 13)
Manganous sulphate monohydrate: (Mn: 46)
Zinc sulphate monohydrate: (Zn: 110)
Sodium selenite: (Se: 0.13)

Feeding guide

Feeding Guide

See table for recommended daily feeding amounts. These amounts are guidelines only. Ensure your puppy and mother maintain a lean body condition by adjusting the daily amounts according to your dog’s activity level, physical condition and individual needs. During weaning, introduce solid food gradually. Clean, fresh water should be available at all times. To monitor your dog’s health, consult a vet regularly.      

DAILY FEEDING QUANTITY (G/DAY*)
  Puppy's age (Month) Mother Gestation  
Puppy's expected Adult Body Weight (kg) 1.5-3 4-5 6-8 9-11 12-24 Body Weight (kg) 6-9 weeks Lactation
1 30-45 50-45 45-40 40 40-Adult 1 40-50 Ad libitum
5 80-125 130-135 135-115 115-110 110-Adult 5 110-140  Ad libitum
10 100-175 195-205 205-180 180-175 175-Adult 10 175-225  Ad libitum
15 130-230 265-285 290-275 260-245 225-Adult 15 230-295  Ad libitum
20 145-265 320-350 355-340 320-300 275-Adult 20 280-360 Ad libitum
25 145-295 325-380 315-385 375-355 325-Adult 25 325-415  Ad libitum
35 180-305 380-410 440-485 510-475 415-405 35 410-520  Ad libitum
45 195-300 400-430 450-495 530-510 465-455 45 485-615  Ad libitum
60 250-395 475-535 575-650 690-650 575-570 60 585-745  Ad libitum
70 275-440 525-590 640-720 765-722 635-630 70 650-830  Ad libitum

Reviews

4.8
51 reviews

Rating snapshot

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Average customer ratings

Overall
  • Product Benefit
  • 4.6944444444444
  • Pro Plan range offers targetted health benefits to support pet's long-term health
  • 4.6944444444444
  • Product Quality
  • 4.7857142857143
"healthy and tasty"
5/5

Our new addition to the family really enjoys his mealtimes since he have tried Purina Pro Plan Opti Start rich in chicken. He loves these smaller biscuits. I think this dry dog food smells better than other dog foods. It is made of quality and healthy ingredients. I definitely will purchase in the future.

luanda11 |
Canvey Island |
December 2022
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"Purina Optistart"
5/5

Purina Optistart dog food for my dog ​​is the best start to healthy eating. My dog ​​loves the taste of this food. I can see how it tastes and is good for him, it grows healthy and looks beautiful thanks to this food. We will definitely buy and give food from Puria, we recommend it

magdalena107 |
Inverness |
December 2022
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"Perfect for a fussy puppy!"
5/5

My puppy tends to hate dry kibble and I usually have to mix her kibble with wet food, however ever since using Purina Pro Plan she will happily eat this with ought having any wet food mixed into it which for me is cost effective. She has enjoyed this and will be recommending this to my fellow dog owners. I am impressed with this product and plan to purchase this once she has finished the bag!

Aylesbury |
December 2022
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"Puppy food"
5/5

Received today and my pup loves it. Mixed it in with my dogs old food to transition him and he ate it all within minutes which is great as he had gone off his old food. So far so good and a great size!
Update: after using for the past few weeks can honestly say it's the best food I've tried. No more runny stools, itching or fussiness. My pup always eats it all and had no issues. Would highly recommend

Jadeclox |
Totnes |
December 2022
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PRO PLAN® Medium Puppy Healthy Start Chicken Dry Dog Food
PRO PLAN® Medium Puppy Healthy Start Chicken Dry Dog Food