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Pro Plan® Dry Cat Food

PRO PLAN® Adult 7+ Allergen Reducing Sterilised LIVECLEAR® Turkey Dry Cat Food

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Available sizes:
2.8kg
  • Our packs are changing gradually, please be aware you may see a mixture of the old and new designs during this transition period.
  • Reduces allergens on cat hair from 3 weeks of feeding*.
  • Helps support key vital functions (immune, renal, digestion) for a longer, healthier life thanks to a proprietary combination of prebiotics, anti-oxidants, omega 3 and 6 fatty acids.
  • Helps maintain urinary health in neutered cats thanks to balanced levels of minerals.
  • Helps maintain an ideal body weight thanks to high protein levels, added fibre and low carbohydrate levels.
Product overview

Features

  • Reduces allergens on cat hair from 3 weeks of feeding*.
  • Helps support key vital functions (immune, renal, digestion) for a longer, healthier life thanks to a proprietary combination of prebiotics, anti-oxidants, omega 3 and 6 fatty acids.
  • Helps maintain urinary health in neutered cats thanks to balanced levels of minerals.
  • Helps maintain an ideal body weight thanks to high protein levels, added fibre and low carbohydrate levels.
  • High quality Turkey n°1 ingredient.

Discover PRO PLAN LIVECLEAR - the 1st cat-allergen reducing food offering cat owners a safe, effective and feline-friendly approach to reducing their explosure to allergens - whilst keeping cats in their homes and on their laps.

HOW LIVECLEAR WORKS: all cats produce a common allergen called Fel d1 in their saliva. When cats eat LIVECLEAR, a specific protein sourced from eggs binds to the Fel d1 and safely neutralises it in the cat’s mouth. And when fed daily, LIVECLEAR reduces the allergens on cat hair by an average of 47%, starting from 3 weeks*. With continuous feeding, you are providing excellent nutrition for your cat plus maintaining the extraordinary benefit of reducing allergens on cat hair.

PRO PLAN LIVECLEAR Sterilised Adult 7+ offers an outstanding complete and great-tasting nutrition for the long-term health of your mature cat as it helps support their vital functions (immune, renal, digestion) for a longer, healthier life.

Discover a difference LIVECLEAR could make to your allergen management routine - to get you and your cat closer.

* Satyaraj Eet al, Immunity Inflammation and Disease2197(2):68-73

All PRO PLAN® products are formulated to make the most of high-quality ingredients, delivering efficient nutrient absorption and targeted benefits at every stage of life. In fact, we are so sure your pet will love it, that we are offering the chance to try PRO PLAN® risk free, with 100% money back guarantee*.

Terms and conditions apply, see https://www.purina.co.uk/brands/proplan/money-back-guarantee for more details.

Ingredients & nutrition

Ingredients

Turkey (14%)
Dried poultry protein
Corn protein meal
Rice
Soya meal
Wheat gluten
Wheat
Pork fat
Corn starch
Dried egg
Wheat middling
Chicory (2%)
Minerals
Soybean oil
Cellulose
Fish oil
Digest
Egg yolk powder
Yeast

Calories

3918 kcal/kg

Nutrition & Analytical Constituents

Protein: 40.0%
Fat content: 15.0%
Crude ash: 6.5%
Crude fibre: 3.0%
Omega 3 fatty acids: 0.5%
Omega 6 fatty acids: 3.1%.

Nutritional additives

IU/kg:
Vit A: 33,000;
Vit D3: 1,000;
Vit E : 1,440.

mg/kg :
Vit C: 140;
Iron (II) sulphate monohydrate (Fe: 75);
Calcium iodate anhydrous (I: 1.9);
Copper (II) sulphate pentahydrate (Cu:11);
Manganous sulphate monohydrate (Mn:35);
Zinc sulphate monohydrate (Zn:120);
Sodium selenite (Se:0.11).
Antioxidants.

Feeding guide

Recommended daily amount (g/day)

Cat Weight: 3kg, Total daily amount 7 to 11 yrs: 40g
Cat Weight: 5kg, Total daily amount 7 to 11 yrs: 65g
Cat Weight: 7kg, Total daily amount 7 to 11 yrs: 90g

Cat Weight: 3kg, Total daily amount from 12 yrs: 45g
Cat Weight: 5kg, Total daily amount from 12 yrs: 75g
Cat Weight: 7kg, Total daily amount from 12 yrs: 105g

We recommend introducing LIVECLEAR to your cat's diet gradually by mixing their old food with new over the period of 7 to 10 days to avoid dietary upsets. For sustained benefits, feed daily and store in a cool, dry place. If you stop feeding LIVECLEAR, the allergen-reduction effect will stop. Amounts in the table show total daily requirement which needs to be served as 2-3 separate meals.

While LIVECLEAR should remain as primary diet, supplementing with occasional wet food or a treat is acceptable. Clean, fresh water should always be available.  LIVECLEAR is not intended to replace other allergen-reduction strategies but to offer a meaningful extra measure that can help reduce the allergen burden in cat households. 

Reviews

4.6
39 reviews

Rating snapshot

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Average customer ratings

Overall
  • Product Benefit
  • 4.7
  • Product Quality
  • 4.9166666666667
  • Pro Plan range offers targetted health benefits to support pet's long-term health
  • 4.75
"Something that actually works"
5/5

My cat is very fussy and normally will only eat newly introduced food for a few days then tire of it so I usual end up throwing it away and giving the rest of the packet pouches etc to charity. With this food that wasn't the case he absolutely loves it. Ot seems to be helping a great deal with the allergies too ive been using this product for the last couple of months. So although this is a little more pricey than previous foods I'm saving money in the long run as no more waste and a lot less money on antihistamines and other allergy relief.

Trin74 |
Sunderland |
May 2021
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  • Product Benefit
  • Pro Plan range offers targetted health benefits to support pet's long-term health
"Quality food and helps owners with allergies"
5/5

Tilly really likes this food, the first thing I noticed is the size of the food is ideal as it smaller than some other companies. I also love the packaging as although the bags are quite large there is a really good seal on it that keeps the food peremenatly fresh. I was wary at first swapping Tilly straight onto this food but it wasn't a problem. I gave her just a few bits to start with but she's was immediately asking for more. Overall I would give this product 10/10, the packaging is good, Tilly really enjoys the product and also it does appear to have had an influence on our sniffles that we usually suffer from when Tilly sits very close to us. I will definitely be buying this product again.

Jimbob |
West Yorkshire |
May 2021
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  • Product Benefit
  • Pro Plan range offers targetted health benefits to support pet's long-term health
"Cat is satisfied"
5/5

The packaging is brilliant to start with because although it’s a large bag, it has a very good seal on it to keep the biscuits fresh. I thought switching my cat over to this would take a few days - well she was fully switched the first day! There was absolutely no hesitation from her tucking in. What I found the most surprising which at first I was worried about is that she has started to refuse some of her wet food. The first week I went through 4 tins/pouches of her wet food which she totally dismissed when I put it out. I’ve realised now that she’s just well satisfied from the biscuits so doesn’t feel the need for regular wet food and has gone down to just 1-2 meals of wet food a day at the most. So this must contain everything she needs as it says given the change in feeding behaviour!

Anisa M |
Greater Manchester |
May 2021
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  • Product Benefit
  • Pro Plan range offers targetted health benefits to support pet's long-term health
"Definitely a hit in our house"
5/5

We've been using this food for a few weeks and our cat absolutely loves it. My husband has got mild allergies and since using this food, his allergies have improved. He doesn't use his antihistamines as much.

Lw2024 |
Lancashire |
May 2021
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  • Product Benefit
  • Pro Plan range offers targetted health benefits to support pet's long-term health
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