Your Pet, Our Passion.
Beta® Dry Dog Food

BETA® Chicken Dry Dog Food

Available sizes:
2kg
14kg
  • Chicken is #1 Ingredient
  • No added artificial colours, flavours or preservatives
  • Made with selected natural ingredients*
  • With a natural prebiotic proven to help support digestive health
  • Dual shape and size kibbles
  • Made in the UK
Product overview

Features

  • Chicken is #1 Ingredient
  • No added artificial colours, flavours or preservatives    
  • Made with selected natural ingredients*    
  • With a natural prebiotic proven to help support digestive health    
  • Dual shape and size kibbles    
  • Made in the UK    
  • Tailored nutrition with all the essential nutrients your adult dog needs    
  • Strong muscles with protein to help support strong musculature    
  • Healthy skin and shiny coat with vitamins, zinc and omega 3 & 6 fatty acids
  • Healthy teeth and bones with essential minerals and vitamins to help support healthy teeth and bones    
  • Complete Pet Food for Adult Dogs

BETA: Free the Real Dog Inside

Being a Real Dog means running, jumping, chasing, and living a life unleashed. So he needs a food that can properly fuel his natural enthusiasm for life. That is why our PURINA BETA tailored nutrition for adult dogs includes essential vitamin and minerals to help support healthy bones, and high levels of protein to help support muscle maintenance. It is also specially formulated with selected natural ingredients* and a natural prebiotic to help support digestive health to keep your adventurous dog at his best all day long! And all this without including any added artificial colours, flavours and preservatives.

Ingredients & nutrition

Ingredients

Chicken meal (28%)
Wheat*
Corn*
Animal fats
Wheat middlings*
Rice*
Digest
Dried beet pulp
Soya meal
Dried chicory root*1 (1%)
Minerals
Dried carrot* (0.07%)
Dried spinach* (0.07%)
Dried parsley* (0.07%)

*Natural ingredients
1natural prebiotic

Nutrition & Analytical Constituents

Protein: 26.0%
Fat content: 13.0%
Crude ash: 6.5%
Crude fibre: 2.5%
Omega 3 fatty acids: 0.18%
Omega 6 fatty acids: 3.0%

Nutritional additives

IU/kg:
Vit. A: 19000;
Vit. D3: 1100
Vit E: 90

mg/kg:
Iron (II) sulphate monohydrate: (Fe: 78)
Calcium iodate anhydrous: (I: 1.9)
Copper (II) sulphate pentahydrate: (Cu: 8.7)
Manganous sulphate monohydrate: (Mn: 5.9)
Zinc sulphate monohydrate: (Zn: 110)
Sodium selenite: (Se: 0.19)

Feeding guide

Daily feeding amounts for adult dogs (grams per day):

Dog Body Weight (kg) Normal Activity (gr/per day) More Active (gr/per day)
10 175 200
12 195 225
14 220 250
16 240 275
18 260 295
20 275 315
22 295 340
24 315 360
25 320 370
Dog Body Weight (kg) Normal Activity (gr/per day) More Active (gr/per day)
5-10 110-175 125-200
10-25 175-320 200-370
25-45 320-475 370-545
45-70 475-640 545-735

 

Feeding Guide: See table for recommended daily feeding amounts. These amounts are guidelines only. Adjust quantities according to your dog’s activity level, physical condition and individual needs.
Clean, fresh water should be available at all times.
To monitor your dog’s health, consult a veterinary surgeon regularly.
Introduce BETA gradually over 7 days.

Reviews

4.8
104 reviews

Rating snapshot

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Average customer ratings

Overall
  • Helps keep your dog full of vitality
  • 4.8117647058824
  • Are made with natural ingredients
  • 4.7790697674419
  • Supports healthy digestion
  • 4.8588235294118
"Why are the biscuits the size of marbles?"
2/5

We bought beta adult dog not large dog kibble and the chunks are nearly an inch in diameter.
We have a springer and it’s just become effort food for him

Jack in the box |
London |
December 2023
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  • Are made with natural ingredients
  • Helps keep your dog full of vitality
  • Supports healthy digestion
"My girl loves it"
5/5

Prurina is one of the brands I never used before but after seeing my dogs wagging tail as she was devouring the kibbles received. Fantastic product, with everything she needs in the one bowl. Thank you again.

KokoTess |
Ruthglen |
August 2023
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"Amazing"
5/5

Absolutely amazing. My little beano loves them to bits. He enjoys the smell, the taste and sizes. Thumbs up all round from us.

Staceyltom |
Bury |
August 2023
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"My dog love it"
5/5

I was very surprised seeing how excited my dog is to get his dinner.Empty bowl every time so it s a big 10/10 from us. So well that I think I’ll change his regular food

Patisza1994 |
Runcorn |
August 2023
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BETA® Chicken Dry Dog Food
BETA® Chicken Dry Dog Food