Sorry, you need to enable JavaScript to visit this website.
Your Pet, Our Passion.
Pro Plan® Dry Dog Food

PRO PLAN® Medium Sensitive Skin Salmon Dry Dog Food

From
Available sizes:
3kg
14kg
  • Our packs are changing gradually, please be aware you may see a mixture of the old and new designs during this transition period.
  • Salmon as No1 ingredient & High protein
  • Helps support healthy skin and a shiny coat
  • Selected protein sources, formulated without wheat
  • Helps support healthy joints
  • Science based nutrition with no added colourants
  • Formulated for total dental care
Product overview

Features

  • Salmon as No1 ingredient & High protein    
  • Helps support healthy skin and a shiny coat    
  • Selected protein sources, formulated without wheat    
  • Helps support healthy joints    
  • Science based nutrition with no added colourants    
  • Formulated for total dental care    

Care for your dog's sensitive skin and coat with PRO PLAN Sensitive Skin dry dog food, scientifically designed to help support healthy skin and shiny coats. 

Purina PRO PLAN Sensitive Skin dry dog food is made with high quality salmon pieces as the first ingredient. This dry dog food is carefully formulated with selected protein sources and no wheat*, making it especially suitable for sensitive dogs. Increased levels of long chain omega-3 fatty acids (0.7%), specific vitamins and zinc help support sensitive skin. The high protein content helps maintain strong muscles and an ideal body condition. 

Purina PRO PLAN Sensitive Skin MEDIUM ADULT has been developed for adult dogs of medium breeds (10-25 kg weight). This dry dog food contains vitamin D, minerals and specific levels of omega-3 fatty acids to help support healthy teeth and gums. It is rich in high quality salmon and provides optimal nutrition for your medium dog's adventures from 12-15 months until 7 years of age, when you should transition to the Age Defence recipe.

Discover the benefits SENSITIVE SKIN products can make to your dog's health and wellbeing. 
If you want to give your dog a bit of variety, explore the different flavours of PRO PLAN recipes with added benefits - for example Chicken in Everyday Nutrition or Lamb in Sensitive Digestion products. 

*These recipes are produced in a facility where grains are handled.

All PRO PLAN® products are formulated to make the most of high-quality ingredients, delivering efficient nutrient absorption and targeted benefits at every stage of life. In fact, we are so sure your pet will love it, that we are offering the chance to try PRO PLAN® risk free, with 100% money back guarantee*.

Terms and conditions apply, see https://www.purina.co.uk/brands/proplan/money-back-guarantee for more details.

Ingredients & nutrition

Ingredients

High quality salmon (including head, bone, meat) (17%)
Rice (14%)
Dried salmon protein
Corn protein meal
Corn
Animal fats
Soya meal
Dried beet pulp
Corn grits
Digest
Corn starch
Dried vegetable fibre
Minerals
Dried egg
Soybean oil
Fish oil 

Calories

394kcal/100g

Nutrition & Analytical Constituents

Protein: 29.0%
Fat: 18.0%
Crude ash: 7.0%
Crude fibre: 3.0%

Nutritional additives

IU/kg:
Vit A: 38000
Vit D3: 1000
Vit E: 550

mg/kg:
Vit C: 140
Iron (II) sulphate monohydrate: (Fe: 120)
Calcium iodate anhydrous: (I: 1.9)
Copper (II) sulphate pentahydrate: (Cu: 13)
Manganous sulphate monohydrate: (Mn: 46)
Zinc sulphate monohydrate: (Zn: 110)
Sodium selenite: (Se: 0.035)                                              

Feeding guide

Feeding guide

See table for recommended daily feeding amounts. These amounts are guidelines only. To help keep your dog in an ideal body condition, adjust according to your dog’s activity level, physical condition and individual needs. Clean, fresh water should be available at all times. To monitor your dog’s health, consult a veterinary surgeon regularly.                  

Recommended daily amount (g/day)
Body weight (kg) 1 h activity (g/day) 1 to 3 h activity (g/day)
1 35 40
5 105 120
10 165 190
15 215 250
20 260 300
25 305 350
35 380 435
45 450 515
60 550 625
70 610 695

Reviews

4.8
41 reviews

Rating snapshot

Select a row below to filter reviews.

5
35
35
4
5
5
3
0
0
2
1
1
1
0
0

Average customer ratings

Overall
  • Product Benefit
  • 4.8181818181818
  • Product Quality
  • 4.8125
  • Pro Plan range offers targetted health benefits to support pet's long-term health
  • 4.8181818181818
"Tasty kibble and very nutritious!"
5/5

This is some tasty kibble that my dog really seems to enjoy. It has done her joints a lot of good too, and it has helped her maintain her healthy, lush coat.

fanit13 |
Thessaly, Greece |
October 2021
Was this review helpful?
  • Product Benefit
  • Pro Plan range offers targetted health benefits to support pet's long-term health
"Great product for our Frenchie"
4/5

We have tried our Frenchie on this for the past few weeks and she adores it! She eats every last bit which is unusual for her picky self! Her coat and skin has improved no end as well. We will definitely buy this again!

Jilliper |
Redditch |
March 2019
Was this review helpful?
"Dog loves this food - will be switching"
5/5

I gradually introduced this sensitive food to my dogs food along with the usual brand I use. My dog has very sensitive skin and suffers from skin alergies, so I was dubious about changing brands. My dog absolutely loves the food! He now eats it all, which before he wasn't doing, I have now completely switched him over the Purina Plan and will continue to buy this brand. Its excellent, it also doesn't smell as strong as the previous brand I was using which is an added bonus. Overall I'm really impressed with it. My dogs skin and coat looks really good and he seems very healthy.

Newbridge |
March 2019
Was this review helpful?
"My bailey loved it happy days"
5/5

My dog bailey who is a boxer loved these food he is a quite fussy eater ans he loves these my dogs happy I'm happy

charley109 |
Sedgley |
March 2019
Was this review helpful?
Buy Now
PRO PLAN® Medium Sensitive Skin Salmon Dry Dog Food
PRO PLAN® Medium Sensitive Skin Salmon Dry Dog Food