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Your Pet, Our Passion.
Pro Plan® Dry Dog Food

PRO PLAN® Medium Sensitive Digestion Lamb Dry Dog Food

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Available sizes:
14kg
  • Our packs are changing gradually, please be aware you may see a mixture of the old and new designs during this transition period.
  • Lamb as No1 ingredient & High protein
  • With prebiotics proven to help promote a better gut microflora balance
  • Easily digestible recipe for good stool quality
  • Helps supports healthy joints
  • Science based nutrition with no added colourants
  • Helps support strong teeth
Product overview

Features

  • Lamb as No1 ingredient & High protein    
  • With prebiotics proven to help promote a better gut microflora balance    
  • Easily digestible recipe for good stool quality    
  • Helps supports healthy joints    
  • Science based nutrition with no added colourants    
  • Helps support strong teeth

Care for your dog's sensitive digestion with PRO PLAN Sensitive Digestion nutrition to help him thrive. 

Purina PRO PLAN Sensitive Digestion dry dog food is made with high quality lamb pieces as the first ingredient and other highly digestible ingredients to help support the digestive process. This dry dog food also contains prebiotics, which have been scientifically proven to increase bifidobacteria for a better gut microflora balance, and bentonite (a natural clay) which helps support good stool quality. The high protein content helps maintain strong muscles and an ideal body condition.

Purina PRO PLAN Sensitive Digestion MEDIUM ADULT has been developed for adult dogs of medium-sized breeds (10-25kg). This dry dog food contains nutrients to help support healthy joints. It is rich in high quality lamb and offers optimal nutrition to help power your medium-sized dog's adventures from 12-15 months of age until 7 years of age, when you should transition to the Age Defence recipe.

Discover the benefits SENSITIVE DIGESTION products can make to your dog's health and wellbeing. 
If you want to give your dog some variety, explore the different flavours of PRO PLAN recipes with added benefits - for example, Chicken in Everyday Nutrition or Salmon in Sensitive Skin products. 
 

All PRO PLAN® products are formulated to make the most of high-quality ingredients, delivering efficient nutrient absorption and targeted benefits at every stage of life. In fact, we are so sure your pet will love it, that we are offering the chance to try PRO PLAN® risk free, with 100% money back guarantee*.

Terms and conditions apply, see https://www.purina.co.uk/brands/proplan/money-back-guarantee for more details.

Ingredients & nutrition

Ingredients

High quality lamb (including lungs and liver) (19%)
Rice (18%)
Dried poultry protein
Corn
Animal fats
Dried beet pulp (5%)
Digest
Soya meal
Corn grits
Corn protein meal
Dried egg
Minerals
Fish oil

Calories

386kcal/100g

Nutrition & Analytical Constituents

Protein: 26.0%
Fat: 16.0%
Crude ash: 7.5%
Crude fibre: 2.5%

Nutritional additives

IU/kg:
Vit A: 30000
Vit D3: 970
Vit E: 550

mg/kg:
Vit C: 140
Iron (II) sulphate monohydrate: (Fe: 150)
Calcium iodate anhydrous: (I: 2.4)
Copper (II) sulphate pentahydrate: (Cu: 16)
Manganous sulphate monohydrate: (Mn: 57)
Zinc sulphate monohydrate: (Zn: 140)
Sodium selenite: (Se: 0.17)

Feeding guide

Feeding guide

See table for recommended daily feeding amounts. These amounts are guidelines only. To help keep your dog in an ideal body condition, adjust according to your dog’s activity level, physical condition and individual needs. Clean, fresh water should be available at all times. To monitor your dog’s health, consult a veterinary surgeon regularly.  

Recommended daily amount (g/day)
Body weight (kg) Less than 1h activity (g/day) 1 to 3h activity (g/day)
1 35 40
5 105 120
10 170 195
15 220 255
20 270 305
25 310 355
35 390 445
45 460 530
60 560 640
70 620 710

Reviews

4.9
44 reviews

Rating snapshot

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Average customer ratings

Overall
  • Product Benefit
  • 4.8333333333333
  • Pro Plan range offers targetted health benefits to support pet's long-term health
  • 4.8333333333333
  • Product Quality
  • 5
"Empty bowls"
5/5

I have a very fussy eater in my Cavachon so wasn’t sure how he would take to the Pro Plan. I needn’t have worried. Once some food was in his bowl he dived straight in and demolished the lot. Thinking this was probably a one off I didn’t expect the same reaction the next day but I needn’t have been concerned. Yet again the bowl was emptied at break neck speed. Really appreciate being able to trial this with Barney and I think it’s safe to say is a great success. The only negative is that the “freshness seal” on the bag didn’t work but otherwise all good. Thank you from Barney and me.

mary0310 |
Hythe |
December 2022
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"What a difference!"
5/5

My dog has always been a picky eater so I was hesitant as to whether he would take to it or not. As soon as I put some in his bowl, he darted across the kitchen and dug in! We usually use kibble for recall training but it doesn't always work. After seeing his reaction with this, we decided to give it a try. What a difference! Not only did he come back, he came back and refused to leave until we gave him some more. The biscuits were an ideal size for him. I highly recommend. We have now changed our kibble and Albi couldn't be happier.

Algereilly |
runcorn |
November 2022
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"High quality Biscuits!"
5/5

When I first received the biscuits my dog Bruno could not wait to open the box. Bruno is usually fussy with his food and will pick and choose when he wants to eat it but in this case as soon as I opened the bag and put the biscuits in his bowl He was fighting the cats off for it. He hoovered the whole lot that was put in his bowl and was trying to ask for more. Even my two cats enjoyed a small helping. I have never seen Bruno go so wild over biscuits. After sampling them for a week, he seems to love them and are his new favourite. They seem to agree very well with his sensitive stomach which is a relief. He seems a lot happier since he has been on these biscuits. They smell good and seem to be of very high quality which is probably why he enjoyed them so much. I definitely think that these will be his new biscuits from now on and I recommend them to anybody with a dog that has a sensitive stomach.

Spacekittyrules |
Lydney |
November 2022
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"Enjoyable"
5/5

My lovely dog Gilbert is very fussy when it comes to his meal times. However he really seemed to enjoy the lamb flavour. He also has had stomach problems in the past due to other makes of dog food. This one caused him absolutely no issues. It is produced for dogs with sensitive stomachs and I can say it does what it says on the packet.
Some dog foods smell dreadful but this one just has the smell of lamb which is not unpleasant. If my dog is happy then so am I. I will be buying this in future.

julejess |
CATTERICK GARRISON |
November 2022
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PRO PLAN® Medium Sensitive Digestion Lamb Dry Dog Food
PRO PLAN® Medium Sensitive Digestion Lamb Dry Dog Food