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Pro Plan® Dry Dog Food

PRO PLAN® Medium Everyday Nutrition Chicken Dry Dog Food

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Available sizes:
3kg
14kg
  • Chicken as No1 ingredient & High protein
  • Superior nutrient absorption
  • Helps supports healthy joints
  • Formulated for total dental care
  • Science based nutrition with no added colourants
  • Helps to keep your dog's coat beautifully shiny
Product overview

Features

  • Chicken as No1 ingredient & High protein    
  • Superior nutrient absorption    
  • Helps supports healthy joints    
  • Formulated for total dental care    
  • Science based nutrition with no added colourants    
  • Helps to keep your dog's coat beautifully shiny    

Fuel the everyday excellence of your dog with Purina PRO PLAN Everyday Nutrition range. 

Purina PRO PLAN Everyday Nutrition contains high-quality chicken pieces as the #1 ingredient and is specially formulated to meet all of your dog's nutritional needs as part of a healthy lifestyle. This dry dog food contains a combination of specific nutrients and high quality ingredients to help support high nutrient absorption for your dog's overall health. These formulas help support healthy joints for an active lifestyle and keep their coat shiny from root to tip. The high protein content helps maintain strong muscles, ideal body condition and helps support your dog's well-being.

Purina PRO PLAN Everyday Nutrition MEDIUM ADULT has been developed for adult dogs of medium breeds (10-25 kg weight). This dry dog food contains a combination of nutrients to keep the coat shiny from root to tip and key nutrients that support joint health for an active lifestyle. It is rich in high quality chicken and provides optimal nutrition for your medium-sized dog's adventures from 12 months to 7 years of age, when you should transition to the Age Defence formula. 

Discover the benefits EVERYDAY NUTRITION products can make to your dog's health and wellbeing. 
If you want to give your dog some variety, explore the different flavours of PRO PLAN formulas with added benefits - for example, Lamb in Sensitive Digestion or Salmon in Sensitive Skin products.

All PRO PLAN® products are formulated to make the most of high-quality ingredients, delivering efficient nutrient absorption and targeted benefits at every stage of life. In fact, we are so sure your pet will love it, that we are offering the chance to try PRO PLAN® risk free, with 100% money back guarantee*.

Terms and conditions apply, see https://www.purina.co.uk/brands/proplan/money-back-guarantee for more details.

Ingredients & nutrition

Ingredients

High quality chicken (including back and chest) (20%)
Wheat
Dried poultry protein
Corn
Rice (9%)
Animal fats
Dried beet pulp
Digest
Soya meal
Corn protein meal
Wheat gluten
Minerals
Dried egg 
Fish oil

Calories

389kcal/100g

Nutrition & Analytical Constituents

Protein: 26.0%
Fat: 16.0%
Crude ash: 7.5%
Crude fibre: 2.0%

Nutritional additives

IU/kg:
Vit A: 28000
Vit D3: 910
Vit E: 550

mg/kg:
Vit C: 140
Iron (II) sulphate monohydrate: (Fe: 150)
Calcium iodate anhydrous: (I: 2.3)
Copper (II) sulphate pentahydrate: (Cu: 16)
Manganous sulphate monohydrate: (Mn: 56)
Zinc sulphate monohydrate: (Zn: 140)
Sodium selenite: (Se: 0.16)        

Technological Additives:

mg/kg:
Tocopherol extracts from vegetable oils: 38.                                  

Calories

389kcal per 100g

Feeding guide

Feeding guide

Wee table for recommended daily feeding amounts. These amounts are guidelines only. To help keep your dog in an ideal body condition, adjust according to your dog’s activity level, physical condition and individual needs. Clean, fresh water should be available at all times. To monitor your dog’s health, consult a veterinary surgeon regularly.                          

Recommended daily amount (g/day)

Recommended daily amount (g/day)
Body weight (kg) Less than 1h activity (g/day) 1 to 3h activity (g/day)
1 35 40
5 105 120
10 165 190
15 220 250
20 265 305
25 310 355
35 385 440
45 455 525
60 555 635
70 615 705

Reviews

4.8
92 reviews

Rating snapshot

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Average customer ratings

Overall
  • Product Benefit
  • 4.5675675675676
  • Product Quality
  • 4.8064516129032
  • Pro Plan range offers targetted health benefits to support pet's long-term health
  • 4.8918918918919
Great on the stomach
Received Free Product
5/5

My dog absolutely loved this you can smell the flavour and healthiest of the biscuits . Was gentle on his stomach he ate the whole bowl and slept like a baby on a full stomach . Trying a new food with Louie has always been a concern but his digestion has become a lot better I notice his energy levels are better during walks because he is eating a food that is good for him and is generally a happy dog his toilets are more healthy since the change to pro plan dog food . A big change I have noticed is his appearance he seems to be looking a whole lot healthier than he was o. His previous dog food .

Dereham |
November 2022
The Ollie paw of approval
Received Free Product
5/5

The Purina Pro plan optibalance has gone done a treat. My dog Ollie absolutely loved it and could not get enough of it. To be honest it does smell pretty good. The size of the pieces are perfect too and has a nice texture. I will definitely be getting some more of this. If you have a dog that loves the good stuff, then try this as it is a big hit.

It has now been a few days since trying the product and I can say that not only has Ollie gained some energy, he has also got a super shine and smooth coat. He goes mad when he hears the bag coming out so looks like it is a big hit and will now be replacing his previous food.

Ironman3000 |
Cinderford |
November 2022
Doug loves it.
Received Free Product
5/5

My pug Doug has been eating this for about a week now and he really loves it. I've also noticed he even seems a little bit more active which is great for a 10 year old. The single nugget means there is no selective eating and the bowl is empty within a few minutes. I do like the fact that the packet is resealable keeping the food fresher for longer. The food seems to be high quality. it doesn't have an overpowering smell. I will definitely continue using this food for my pooch. The only thing I would say could be improved is that the seal could be the full length of the bag and not just on the corner but apart from that everything else was great

Moderngentleman1 |
chesterfield |
November 2022
WOW
Received Free Product
5/5

From the moment we received this package my girl was very interested.

The smell, the texture and the size of the kibble is perfect for my 2 year old staffy.

She gobbled up every last piece!!!

Shes a very fussy eater and I've tried so many brands for her even raw feed!

But with purina Pro plan she has taken to it like a duck to water.... she loves it.

Most dog foods I've tried for her smell of cereal.... but this food smelt amazing! You could smell the meat which is a good sign.

Let's also talk about the packaging.... the packaging is so easy to read and so amazingly laid out.
You can easily read all the nutritional value in the food and the grams per day is also laid out clearly so you know exactly how much your fur baby should be eating per day.

A massive high five and paws up from me and Valak. x

Charlieppp123 |
Bromsgrove |
November 2022
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