PRO PLAN® Medium Everyday Nutrition Chicken Dry Dog Food
- Chicken as No1 ingredient & High protein
- Superior nutrient absorption
- Helps supports healthy joints
- Formulated for total dental care
- Science based nutrition with no added colourants
- Helps to keep your dog's coat beautifully shiny
Features
- Chicken as No1 ingredient & High protein
- Superior nutrient absorption
- Helps supports healthy joints
- Formulated for total dental care
- Science based nutrition with no added colourants
- Helps to keep your dog's coat beautifully shiny
Fuel the everyday excellence of your dog with Purina PRO PLAN Everyday Nutrition range.
Purina PRO PLAN Everyday Nutrition contains high-quality chicken pieces as the #1 ingredient and is specially formulated to meet all of your dog's nutritional needs as part of a healthy lifestyle. This dry dog food contains a combination of specific nutrients and high quality ingredients to help support high nutrient absorption for your dog's overall health. These formulas help support healthy joints for an active lifestyle and keep their coat shiny from root to tip. The high protein content helps maintain strong muscles, ideal body condition and helps support your dog's well-being.
Purina PRO PLAN Everyday Nutrition MEDIUM ADULT has been developed for adult dogs of medium breeds (10-25 kg weight). This dry dog food contains a combination of nutrients to keep the coat shiny from root to tip and key nutrients that support joint health for an active lifestyle. It is rich in high quality chicken and provides optimal nutrition for your medium-sized dog's adventures from 12 months to 7 years of age, when you should transition to the Age Defence formula.
Discover the benefits EVERYDAY NUTRITION products can make to your dog's health and wellbeing.
If you want to give your dog some variety, explore the different flavours of PRO PLAN formulas with added benefits - for example, Lamb in Sensitive Digestion or Salmon in Sensitive Skin products.
All PRO PLAN® products are formulated to make the most of high-quality ingredients, delivering efficient nutrient absorption and targeted benefits at every stage of life. In fact, we are so sure your pet will love it, that we are offering the chance to try PRO PLAN® risk free, with 100% money back guarantee*.
Terms and conditions apply, see https://www.purina.co.uk/brands/proplan/money-back-guarantee for more details.
Ingredients
High quality chicken (including back and chest) (20%)
Wheat
Dried poultry protein
Corn
Rice (9%)
Animal fats
Dried beet pulp
Digest
Soya meal
Corn protein meal
Wheat gluten
Minerals
Dried egg
Fish oil
Calories
389kcal/100g
Nutrition & Analytical Constituents
Protein: 26.0%
Fat: 16.0%
Crude ash: 7.5%
Crude fibre: 2.0%
Nutritional additives
IU/kg:
Vit A: 28000
Vit D3: 910
Vit E: 550
mg/kg:
Vit C: 140
Iron (II) sulphate monohydrate: (Fe: 150)
Calcium iodate anhydrous: (I: 2.3)
Copper (II) sulphate pentahydrate: (Cu: 16)
Manganous sulphate monohydrate: (Mn: 56)
Zinc sulphate monohydrate: (Zn: 140)
Sodium selenite: (Se: 0.16)
Technological Additives:
mg/kg:
Tocopherol extracts from vegetable oils: 38.
Calories
389kcal per 100g
Feeding guide
Wee table for recommended daily feeding amounts. These amounts are guidelines only. To help keep your dog in an ideal body condition, adjust according to your dog’s activity level, physical condition and individual needs. Clean, fresh water should be available at all times. To monitor your dog’s health, consult a veterinary surgeon regularly.
Recommended daily amount (g/day)
| Recommended daily amount (g/day) | ||
| Body weight (kg) | Less than 1h activity (g/day) | 1 to 3h activity (g/day) |
| 1 | 35 | 40 |
| 5 | 105 | 120 |
| 10 | 165 | 190 |
| 15 | 220 | 250 |
| 20 | 265 | 305 |
| 25 | 310 | 355 |
| 35 | 385 | 440 |
| 45 | 455 | 525 |
| 60 | 555 | 635 |
| 70 | 615 | 705 |
Reviews
My dog is known to be very fussy when it comes to his dry food. He will often refuse to eat it by leaving his bowl full. I was suprised that from the offset when feeding him the Pro Plan Optibalance, chicken flavour, he clears his bowl without delay and is usually giving me the eye to refill his bowl. I will definitely be sticking to the brand from now on.
Our dogs tend to be very fussy with food and very rarely eat all of their dry biscuits and try to stick to just the meat around the biscuits, but since having these biscuits they have not left one in their bowls! We’ve been feeding them to a Jack Russell and a border terrier and the biscuit size seems to suit them both. It’s a good sized bag slightly pricier than we would pay normally but I think it’s definitely worth it, excited to see if there’s any health changes within the dogs as they are eating the food for longer.
Had previously tried my cats on various Purina products, they always loved them, but for some reason hadn't thought to try my dog on any.
So right from the start of opening the box, my dog was already sniffing around the bag, and wouldn't get her head out of the bag when I opened it up. She had become bored of her usual brand and would take hours to eat it, basically waiting to see if anything better would come along. Had tried several other brands in-between, pretty much having the same effect. She had always loved mealtimes and got very excited, but all of a sudden nothing interested her. From the word go she absolutely loves these biscuits, can't get enough of them, can't wait for me to put the bowl on the floor, and gobbles them up in minutes. Too early to see all the health benefits but I have a very happy dog again, and will definitely continue to buy them.
My two boys absolutely love this food. They get so excited when they see me getting their food ready. The kibble is the perfect size and they guzzle it up so quickly. I’ve also noticed it has helped their poo.! Overall, I am extremely happy with this and will be buying more when my bag runs out.