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Your Pet, Our Passion.
Pro Plan® Dry Dog Food

PRO PLAN® Medium Sensitive Skin Salmon Dry Dog Food

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Available sizes:
3kg
14kg
  • Our packs are changing gradually, please be aware you may see a mixture of the old and new designs during this transition period.
  • Salmon as No1 ingredient & High protein
  • Helps support healthy skin and a shiny coat
  • Selected protein sources, formulated without wheat
  • Helps support healthy joints
  • Science based nutrition with no added colourants
  • Formulated for total dental care
Product overview

Features

  • Salmon as No1 ingredient & High protein    
  • Helps support healthy skin and a shiny coat    
  • Selected protein sources, formulated without wheat    
  • Helps support healthy joints    
  • Science based nutrition with no added colourants    
  • Formulated for total dental care    

Care for your dog's sensitive skin and coat with PRO PLAN Sensitive Skin dry dog food, scientifically designed to help support healthy skin and shiny coats. 

Purina PRO PLAN Sensitive Skin dry dog food is made with high quality salmon pieces as the first ingredient. This dry dog food is carefully formulated with selected protein sources and no wheat*, making it especially suitable for sensitive dogs. Increased levels of long chain omega-3 fatty acids (0.7%), specific vitamins and zinc help support sensitive skin. The high protein content helps maintain strong muscles and an ideal body condition. 

Purina PRO PLAN Sensitive Skin MEDIUM ADULT has been developed for adult dogs of medium breeds (10-25 kg weight). This dry dog food contains vitamin D, minerals and specific levels of omega-3 fatty acids to help support healthy teeth and gums. It is rich in high quality salmon and provides optimal nutrition for your medium dog's adventures from 12-15 months until 7 years of age, when you should transition to the Age Defence recipe.

Discover the benefits SENSITIVE SKIN products can make to your dog's health and wellbeing. 
If you want to give your dog a bit of variety, explore the different flavours of PRO PLAN recipes with added benefits - for example Chicken in Everyday Nutrition or Lamb in Sensitive Digestion products. 

*These recipes are produced in a facility where grains are handled.

All PRO PLAN® products are formulated to make the most of high-quality ingredients, delivering efficient nutrient absorption and targeted benefits at every stage of life. In fact, we are so sure your pet will love it, that we are offering the chance to try PRO PLAN® risk free, with 100% money back guarantee*.

Terms and conditions apply, see https://www.purina.co.uk/brands/proplan/money-back-guarantee for more details.

Ingredients & nutrition

Ingredients

High quality salmon (including head, bone, meat) (17%)
Rice (14%)
Dried salmon protein
Corn protein meal
Corn
Animal fats
Soya meal
Dried beet pulp
Corn grits
Digest
Corn starch
Dried vegetable fibre
Minerals
Dried egg
Soybean oil
Fish oil 

Calories

394kcal/100g

Nutrition & Analytical Constituents

Protein: 29.0%
Fat: 18.0%
Crude ash: 7.0%
Crude fibre: 3.0%

Nutritional additives

IU/kg:
Vit A: 38000
Vit D3: 1000
Vit E: 550

mg/kg:
Vit C: 140
Iron (II) sulphate monohydrate: (Fe: 120)
Calcium iodate anhydrous: (I: 1.9)
Copper (II) sulphate pentahydrate: (Cu: 13)
Manganous sulphate monohydrate: (Mn: 46)
Zinc sulphate monohydrate: (Zn: 110)
Sodium selenite: (Se: 0.035)                                              

Feeding guide

Feeding guide

See table for recommended daily feeding amounts. These amounts are guidelines only. To help keep your dog in an ideal body condition, adjust according to your dog’s activity level, physical condition and individual needs. Clean, fresh water should be available at all times. To monitor your dog’s health, consult a veterinary surgeon regularly.                  

Recommended daily amount (g/day)
Body weight (kg) 1 h activity (g/day) 1 to 3 h activity (g/day)
1 35 40
5 105 120
10 165 190
15 215 250
20 260 300
25 305 350
35 380 435
45 450 515
60 550 625
70 610 695

Reviews

4.8
41 reviews

Rating snapshot

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Average customer ratings

Overall
  • Product Benefit
  • 4.8181818181818
  • Product Quality
  • 4.8125
  • Pro Plan range offers targetted health benefits to support pet's long-term health
  • 4.8181818181818
"#pumpingforpurina"
5/5

My doggo absolutely loves your Purina pro plan and I absolutely love the results too! My boy had such bad dandruff which has now completely cleared since starting the trial. Can't thank you enough!

tiegan102 |
Swindon |
March 2019
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"Zara loves her new food."
5/5

The second the bag was open she was over to investigate her new food.
Portion put into her bowl and the tail started to wag.

She is not a greedy dog but the biscuits where gone in one sitting a sign of satisfaction.

JohnB |
Glasgow |
February 2019
Was this review helpful?
  • Product Benefit
  • Product Quality
  • Pro Plan range offers targetted health benefits to support pet's long-term health
"Dogs new favourite."
5/5

Since receiving my dog absolutely loves this it's his new favourite. The ingredients are much better than his previous foods so will be purchasing this in future since he is thriving on it.

West Midlands, UK |
February 2019
Was this review helpful?
  • Product Benefit
  • Product Quality
  • Pro Plan range offers targetted health benefits to support pet's long-term health
"My dog loves this food"
5/5

My dog has recently tried this food and has easily moved across to it from her previous food. It seems to agree with her system and her sensitive skin.

Shale |
West Wales |
February 2019
Was this review helpful?
  • Product Benefit
  • Product Quality
  • Pro Plan range offers targetted health benefits to support pet's long-term health
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PRO PLAN® Medium Sensitive Skin Salmon Dry Dog Food
PRO PLAN® Medium Sensitive Skin Salmon Dry Dog Food