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Pro Plan® Dry Dog Food

PRO PLAN® Medium and Large Adult 7+ Age Defence Chicken Dry Dog Food

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Available sizes:
14kg
  • Chicken as No1 ingredient & High protein
  • Improves curiosity and responsiveness by supporting cognitive function.
  • Visible results possible in 30 days
  • Helps promote interactions with the family
  • Maintains healthy mobility thanks to EPA
  • Science based nutrition with no added colourants
Product overview

Features

  • Chicken as No1 ingredient & High protein
  • Improves curiosity and responsiveness by supporting cognitive function.
  • Visible results possible in 30 days
  • Helps promote interactions with the family    
  • Maintains healthy mobility thanks to EPA     
  • Science based nutrition with no added colourants

Promote your dog's mental performance with Purina PRO PLAN Age Defence. From approximately 7 years of age, a dog's brain begins to change how it metabolises glucose, which can affect memory, learning, attention, and decision-making. Purina PRO PLAN Age Defence contains a patented blend of nutrients proven to help improve curiosity and responsiveness by supporting cognitive function, with visible results within 30 days.

Purina PRO PLAN Age Defence dry dog food is made with high quality chicken pieces as the first ingredient, and adapted protein and fat levels to help your dog stay in top shape during his golden years. Each Age Defence Formula also contains specific levels of botanical oils proven to help support cognitive function in the brain and promote alertness, mental sharpness, and family interaction in dogs 7 years and older. Glucosamine and EPA, an omega-3 fatty acid, help support the mobility of your dog's joints for healthy ageing.

Purina PRO PLAN Age Defence MEDIUM&LARGE ADULT 7+ has been developed for ageing adult dogs of medium and large breeds (weighing more than 10 kg). This dry dog food contains vitamin D, minerals and specific levels of omega-3 fatty acids (0.3%) to help support healthy teeth and gums. It is rich in high quality chicken with adapted protein and fat levels to provide for the changing needs of your maturing dog and should be fed to dogs aged 7 and older.

Discover the benefits AGE DEFENCE products can make to your dog's health and wellbeing.
Feel good about feeding him a high quality Purina PRO PLAN dog food that tastes so good he'll keep running to the bowl.  

All PRO PLAN® products are formulated to make the most of high-quality ingredients, delivering efficient nutrient absorption and targeted benefits at every stage of life. In fact, we are so sure your pet will love it, that we are offering the chance to try PRO PLAN® risk free, with 100% money back guarantee*.

Terms and conditions apply, see https://www.purina.co.uk/brands/proplan/money-back-guarantee for more details.

Ingredients & nutrition

Ingredients

High quality chicken (including back and chest) (16%)
Dried poultry protein
Wheat
Rice (12%)
Corn
Corn protein meal
Vegetable oil fractions (5.5%)
Dried beet pulp
Soya meal
Minerals
Wheat gluten 
Animal fats
Digest
Fish oil

Nutrition & Analytical Constituents

Protein: 29.0%
Fat: 15.0%
Crude ash: 7.5%
Crude fibre: 2.0%
EPA: 0.1%
Glucosamine: 400mg/kg

Nutritional additives

IU/kg:
Vit A: 38 000
Vit D3:1 200
Vit E: 650

mg/kg:
Vit C: 165
Iron (II) sulphate monohydrate: (Fe: 140)
Calcium iodate anhydrous: (I: 2.3)
Copper (II) sulphate pentahydrate: (Cu: 15)
Manganous sulphate monohydrate: (Mn: 54)
Zinc sulphate monohydrate: (Zn: 130)
Sodium selenite: (Se: 0.16)

Technological additives

mg/kg:
Tocopherol extracts from vegetable oils: 6.

Calories

386kcal per 100g

Feeding guide

Feeding guide

See table for recommended daily feeding amounts. These amounts are guidelines only. To help keep your dog in an ideal body condition, adjust according to your dog’s activity level, physical condition and individual needs. Clean, fresh water should be available at all times. To monitor your dog’s health, consult a veterinary surgeon regularly.                                                                      

Body weight (kg) Daily feeding quantity (g/day)
Less than 1h activity (g/day) 1 to 3h activity (g/day)
10 145 170
25 270 310
35 340 390
45 400 460
70 540 620

Reviews

4.6
166 reviews

Rating snapshot

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Average customer ratings

Overall
  • Product Benefit
  • 4.5
  • Product Quality
  • 4.7142857142857
  • Pro Plan range offers targetted health benefits to support pet's long-term health
  • 4.7352941176471
Fantastic
Received Free Product
5/5

My dog tucked straight away into the food and cleaned the 1st bowl. It was eat slower then the normal brand i purchase which is great news, as normally he s eating it to quickly.
The smell is great not overpowering like some other brand that have a bit of a of putting smell, the size of the chunks are perfect for my dog, on inspection the ingredient are fantastic and very healthy. He can be a fussy dog when it comes to food but definitely enjoyed it. He also seems to be more energetic since trying this food out and im sure his coat looks better too.
I have recommended it to friends and family who have interested in purchasing.
I would definitely be happy to buying this in the future.
Bag size 14kg is great i love purchasing in bulk bags, it is easy available too purchase in large pet shops iv noticed.

lionbutterfly |
Hull |
December 2022
Our dog loves it, and it smells yummy to me too!
Received Free Product
5/5

We have a Labrador so there isn't much he doesn't eat. However sometimes his tummy doesn't deal so well with some products. That said we moved him straight over onto this food on a trial basis and he experienced no issues with his tummy at all. The food itself smelt yummy to me and the kibble looked great quality, better than what we currently get and better smelling too, and it appears on price comparison that these are the same price. Our dog couldn't wait to get in the bag and loves each meal, so overall 2 weeks in I'm impressed and considering moving him over to this food from the one he has been on. I would certainly recommend this product and advise you to give some serious thought about trying a Purina Pro Plan dog food for yourself, this is the second product from them I have tried and been impressed so far. Our dog hasn't been on the product long enough to see any improvement on some of the other health benefits it comes with, but will see how these progress, but overall, we are all happier with this food with what we have seen so far!

Scottieboi32 |
Nantwich |
November 2022
My dog loves it!!
Received Free Product
5/5

Wow my dogs like a different dog, absolutely loves the food , seems more energetic and her coat looks so Healthy, she seems more alert and she’s such a happy dog. She really enjoyed the dog food and the biscuits are all one colour which i think is better, she gets so excited now at meal times, she loves the flavour which is obvious because she eats the lot

Daz2018 |
Rochdale |
November 2022
Amazing dog food
Received Free Product
5/5

Well what can I say my dog has actually changed, she’s gone from being really lethargic after eating to full of energy with this new food, she’s more playful and more responsive, her coat is shinier and she seems a much happier food, I have bought another sack of this for when she runs out. You can tell the biscuits are healthier and packed full of flavour because she just loves them she can’t get enough. I think we are onto a winner here. I definitely recommend for your dog

dizzydwarf03 |
Rochdale |
November 2022
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