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Your Pet, Our Passion.
Pro Plan® Dry Dog Food

PRO PLAN® Medium Sensitive Digestion Lamb Dry Dog Food

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Available sizes:
14kg
  • Our packs are changing gradually, please be aware you may see a mixture of the old and new designs during this transition period.
  • Lamb as No1 ingredient & High protein
  • With prebiotics proven to help promote a better gut microflora balance
  • Easily digestible recipe for good stool quality
  • Helps supports healthy joints
  • Science based nutrition with no added colourants
  • Helps support strong teeth
Product overview

Features

  • Lamb as No1 ingredient & High protein    
  • With prebiotics proven to help promote a better gut microflora balance    
  • Easily digestible recipe for good stool quality    
  • Helps supports healthy joints    
  • Science based nutrition with no added colourants    
  • Helps support strong teeth

Care for your dog's sensitive digestion with PRO PLAN Sensitive Digestion nutrition to help him thrive. 

Purina PRO PLAN Sensitive Digestion dry dog food is made with high quality lamb pieces as the first ingredient and other highly digestible ingredients to help support the digestive process. This dry dog food also contains prebiotics, which have been scientifically proven to increase bifidobacteria for a better gut microflora balance, and bentonite (a natural clay) which helps support good stool quality. The high protein content helps maintain strong muscles and an ideal body condition.

Purina PRO PLAN Sensitive Digestion MEDIUM ADULT has been developed for adult dogs of medium-sized breeds (10-25kg). This dry dog food contains nutrients to help support healthy joints. It is rich in high quality lamb and offers optimal nutrition to help power your medium-sized dog's adventures from 12-15 months of age until 7 years of age, when you should transition to the Age Defence recipe.

Discover the benefits SENSITIVE DIGESTION products can make to your dog's health and wellbeing. 
If you want to give your dog some variety, explore the different flavours of PRO PLAN recipes with added benefits - for example, Chicken in Everyday Nutrition or Salmon in Sensitive Skin products. 
 

All PRO PLAN® products are formulated to make the most of high-quality ingredients, delivering efficient nutrient absorption and targeted benefits at every stage of life. In fact, we are so sure your pet will love it, that we are offering the chance to try PRO PLAN® risk free, with 100% money back guarantee*.

Terms and conditions apply, see https://www.purina.co.uk/brands/proplan/money-back-guarantee for more details.

Ingredients & nutrition

Ingredients

High quality lamb (including lungs and liver) (19%)
Rice (18%)
Dried poultry protein
Corn
Animal fats
Dried beet pulp (5%)
Digest
Soya meal
Corn grits
Corn protein meal
Dried egg
Minerals
Fish oil

Calories

386kcal/100g

Nutrition & Analytical Constituents

Protein: 26.0%
Fat: 16.0%
Crude ash: 7.5%
Crude fibre: 2.5%

Nutritional additives

IU/kg:
Vit A: 30000
Vit D3: 970
Vit E: 550

mg/kg:
Vit C: 140
Iron (II) sulphate monohydrate: (Fe: 150)
Calcium iodate anhydrous: (I: 2.4)
Copper (II) sulphate pentahydrate: (Cu: 16)
Manganous sulphate monohydrate: (Mn: 57)
Zinc sulphate monohydrate: (Zn: 140)
Sodium selenite: (Se: 0.17)

Feeding guide

Feeding guide

See table for recommended daily feeding amounts. These amounts are guidelines only. To help keep your dog in an ideal body condition, adjust according to your dog’s activity level, physical condition and individual needs. Clean, fresh water should be available at all times. To monitor your dog’s health, consult a veterinary surgeon regularly.  

Recommended daily amount (g/day)
Body weight (kg) Less than 1h activity (g/day) 1 to 3h activity (g/day)
1 35 40
5 105 120
10 170 195
15 220 255
20 270 305
25 310 355
35 390 445
45 460 530
60 560 640
70 620 710

Reviews

4.9
44 reviews

Rating snapshot

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Average customer ratings

Overall
  • Product Benefit
  • 4.8333333333333
  • Pro Plan range offers targetted health benefits to support pet's long-term health
  • 4.8333333333333
  • Product Quality
  • 5
"Thumbs up for this product"
5/5

Dexter would eat anything, but we never change our dog's dry diet food as he can become very ill for days. Currently he is on lamb/rice dry food diet, loves vegetables raw or cooked and his favourite is banana and peanut butter.
I was scared of a change at first, but actually, his tummy took it better than we all thought. Very happy and active dog and peace of mind for me. We would consider to by Pro Plan sensitive tummy dog food in future. this is our second Pro Plan Purina campaign we doing and definitely recommend.

Indzzii |
Andover |
December 2022
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"Great product!"
5/5

My Cavapoo it's a fussy eater, we tried so many diffrent types of food. I was actually thinking that he won't touch the dry kibble and I couldn't believe.... He loves it! We solved our problem with Purina. Also knowing how sensitive is stomach that's make it 5 star product. His poo is solid and stomach is happy. I won't change it for diffrent brand!

Joanna0511 |
December 2022
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"Very good"
5/5

My usually extremely fussy doggo was introduced to this dog food and theres nk chance were going back now! He took so well to this food, rather than the usual battle of trying to intice him with hand feeding or bribing, he is happy to go and eat off his own accord with this brand! He has been full of energy since and noticably much happier. The flavours must be good as he adores them, Purina alsl holds a good substance and doesn't have that awful smell some other dog food comes with! Couldn't recommend this enough, it's made a huge difference in our home and we will be continuing to use this!

Nmorse0 |
Great Chesterford |
December 2022
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"Brilliant product"
5/5

My furbaby loves this food. She finished really quickly every time I place her bowl down. Its done wonders for her digestion. With other brands I've tried she would always end up with upset tummy and on a lot of occasions sickness but since starting this product she is so much healthier and happier her toilet needs have changed to the point food stays in her system for an awful lot longer and her stools are healthy she is 11 years old and I put her stomach upsets and lack of energy down to age but this was not the case a simple change to this product has improved her health and daily lifestyle so much couldn't recommend this anymore.

Louise3785 |
BASILDON |
December 2022
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PRO PLAN® Medium Sensitive Digestion Lamb Dry Dog Food
PRO PLAN® Medium Sensitive Digestion Lamb Dry Dog Food