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Your Pet, Our Passion.
Pro Plan® Dry Dog Food

PRO PLAN® Medium Sensitive Digestion Lamb Dry Dog Food

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Available sizes:
14kg
  • Our packs are changing gradually, please be aware you may see a mixture of the old and new designs during this transition period.
  • Lamb as No1 ingredient & High protein
  • With prebiotics proven to help promote a better gut microflora balance
  • Easily digestible recipe for good stool quality
  • Helps supports healthy joints
  • Science based nutrition with no added colourants
  • Helps support strong teeth
Product overview

Features

  • Lamb as No1 ingredient & High protein    
  • With prebiotics proven to help promote a better gut microflora balance    
  • Easily digestible recipe for good stool quality    
  • Helps supports healthy joints    
  • Science based nutrition with no added colourants    
  • Helps support strong teeth

Care for your dog's sensitive digestion with PRO PLAN Sensitive Digestion nutrition to help him thrive. 

Purina PRO PLAN Sensitive Digestion dry dog food is made with high quality lamb pieces as the first ingredient and other highly digestible ingredients to help support the digestive process. This dry dog food also contains prebiotics, which have been scientifically proven to increase bifidobacteria for a better gut microflora balance, and bentonite (a natural clay) which helps support good stool quality. The high protein content helps maintain strong muscles and an ideal body condition.

Purina PRO PLAN Sensitive Digestion MEDIUM ADULT has been developed for adult dogs of medium-sized breeds (10-25kg). This dry dog food contains nutrients to help support healthy joints. It is rich in high quality lamb and offers optimal nutrition to help power your medium-sized dog's adventures from 12-15 months of age until 7 years of age, when you should transition to the Age Defence recipe.

Discover the benefits SENSITIVE DIGESTION products can make to your dog's health and wellbeing. 
If you want to give your dog some variety, explore the different flavours of PRO PLAN recipes with added benefits - for example, Chicken in Everyday Nutrition or Salmon in Sensitive Skin products. 
 

All PRO PLAN® products are formulated to make the most of high-quality ingredients, delivering efficient nutrient absorption and targeted benefits at every stage of life. In fact, we are so sure your pet will love it, that we are offering the chance to try PRO PLAN® risk free, with 100% money back guarantee*.

Terms and conditions apply, see https://www.purina.co.uk/brands/proplan/money-back-guarantee for more details.

Ingredients & nutrition

Ingredients

High quality lamb (including lungs and liver) (19%)
Rice (18%)
Dried poultry protein
Corn
Animal fats
Dried beet pulp (5%)
Digest
Soya meal
Corn grits
Corn protein meal
Dried egg
Minerals
Fish oil

Calories

386kcal/100g

Nutrition & Analytical Constituents

Protein: 26.0%
Fat: 16.0%
Crude ash: 7.5%
Crude fibre: 2.5%

Nutritional additives

IU/kg:
Vit A: 30000
Vit D3: 970
Vit E: 550

mg/kg:
Vit C: 140
Iron (II) sulphate monohydrate: (Fe: 150)
Calcium iodate anhydrous: (I: 2.4)
Copper (II) sulphate pentahydrate: (Cu: 16)
Manganous sulphate monohydrate: (Mn: 57)
Zinc sulphate monohydrate: (Zn: 140)
Sodium selenite: (Se: 0.17)

Feeding guide

Feeding guide

See table for recommended daily feeding amounts. These amounts are guidelines only. To help keep your dog in an ideal body condition, adjust according to your dog’s activity level, physical condition and individual needs. Clean, fresh water should be available at all times. To monitor your dog’s health, consult a veterinary surgeon regularly.  

Recommended daily amount (g/day)
Body weight (kg) Less than 1h activity (g/day) 1 to 3h activity (g/day)
1 35 40
5 105 120
10 170 195
15 220 255
20 270 305
25 310 355
35 390 445
45 460 530
60 560 640
70 620 710

Reviews

4.9
44 reviews

Rating snapshot

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Average customer ratings

Overall
  • Product Benefit
  • 4.8333333333333
  • Pro Plan range offers targetted health benefits to support pet's long-term health
  • 4.8333333333333
  • Product Quality
  • 5
"My fussy pooch loves it"
5/5

I have a very fussy dog who as the years go on gets fussier and fussier with what food she will eat. I wasn’t sure she would eat this food but she did and she loves it, the size of the food is perfect for her, not to big but big enough to give her something to chew on, which helps with keeping her teeth in good condition. The packaging is great with being able to resell and it keeps the food fresh until the last piece has been eaten. We are on our second bag now and it will defiantly be a firm favourite in our house!

Sarah9996 |
Birmingham |
December 2022
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"Good quality for for sensitive tums"
4/5

Having a dog with a sensitive tummy was going to be a challenge. We introduced the food very slowly, and I can see a good improvement in the quality and consistency of his stools. There was a fair bit of wind at the start, but after being on the food completely for a few weeks, that seems to have disappeared.

Rebus would recommend this complete food.

marylboon |
BROXBURN |
December 2022
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"My dog will try for this dry food"
5/5

My dog will try for this medium adult sensitive lamb dry food wait for her other pack dry food need empty then will next this one few week go thank you for help to test for her try for one day but she still stink breath need plan what is suit food or treat find reduced stink breath with her tummy sort it out

mediaemma27 |
Manchester |
December 2022
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"Purina"
5/5

My doggy absolutely loved this dry food. They are nice small bite sized pieces which were easy for him to eat. I noticed huge improvement in his poos, they were way more solid, as before he was quite runny. This has really improved his digestive health and i will be switching to this brand. Can highly recommend if your doggy had digestive issues.

Tia5 |
Banff |
December 2022
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PRO PLAN® Medium Sensitive Digestion Lamb Dry Dog Food
PRO PLAN® Medium Sensitive Digestion Lamb Dry Dog Food