Naturally Tailored Nutrition

Made with selected natural ingredients and natural prebiotics

Selected Natural Ingredients

Selected Natural Ingredients

All our food is made with selected natural ingredients such as carrot, spinach, parsley, chicory and wholegrains. 

Natural Prebiotic

Natural Prebiotic

With a natural prebiotic that is proven to help improve digestive health

No Added Artificials

No Added Artificials

BETA has no added artificial colours, flavours or preservatives, and never has!

Tailored Nutrition

Tailored Nutrition

Our food has been tailored to meet all the needs of your dog, whatever his size, age or health need.

Suffolk Heritage

Suffolk Heritage

We proudly make BETA out of our local Suffolk factory 

Dual Size Shape Kibbles

Dual Size Shape Kibbles

Our dual kibbles are designed especially to encourage slower chewing

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Rich in Chicken, Turkey or Salmon

Purina Beta recipes, made with high quality chicken, turkey or salmon as the No. 1 ingredient, provide good sources of protein